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Marketing Director

3 months ago

New York, United States Sony Music Entertainment US Full time

About Sony Music Entertainment

At Sony Music Entertainment, we fuel the creative journey. We’ve played a pioneering role in music history, from the first-ever music label to the invention of the flat disc record. We’ve nurtured some of music’s most iconic artists and produced some of the most influential recordings of all time.

Today, we work in more than 70 countries, supporting a diverse roster of international superstars, developing and independent artists, and visionary creators. From our position at the intersection of music, entertainment, and technology, we bring imagination and expertise to the newest products and platforms, embrace new business models, employ breakthrough tools, and provide powerful insights that help our artists push creative boundaries and reach new audiences. In everything we do, we’re committed to artistic integrity, transparency, and entrepreneurship.

Sony Music Entertainment is a member of the Sony family of global companies.

OVO Sound

is looking for a

Marketing Director

to join their team. The candidate will assist in spearheading marketing initiatives across the OVO Sound roster and the label itself. The label is made up of a close-knit team of people who are passionate about culture, entertainment, music and most importantly, the artists signed to the label. At times, you may be asked to perform duties that are not within the direct scope provided here. This ensures that your voice on the team is taken into consideration and implemented as we perform daily tasks as a label to help grow our artists.

What you'll do:

Serve as the project manager for the successful execution of marketing plans, as well as support for the day-to-day operations and management of the artist’s rollout

Ensure effective execution across all go-to market plans and experiences that ultimately

generate fan engagement, earned media and incremental revenue throughout the entire

lifecycle of the artist’s projects

Work cross-functionally to ensure projects are completed on time to and to the highest

quality and expectations

Give your own creative input on production and ideation of promotional/marketing ideas

Manage resourcing allocations, workflows and expenses as it relates to overall campaign

Ensure that all aspects of a campaign are signed off on by all necessary parties and delivered to standard and goal

Problem solve, influence and campaign to secure approvals for all aspects of developed strategy

Work closely with the artist and their representation - managers, creative teams, lawyers as the gatekeeper of all approvals throughout execution and that all their needs are met without sacrificing goals set

Maintain and build a network of external partners such as DSP partners, social strategists, marketing agencies, and publicists that you can work with and directly manage on campaigns

Gather results with fellow team members to deliver post-rollout analyses of executed campaigns

Manage highly sensitive, confidential information.

Who you are:

Must have at least 5+ years of experience in marketing

Possess a strong work ethic, strong organization skills and focused attention to detail with a sense of urgency

Great communication, oral and written skills are a must

Be proactive, passionate and driven to learn about all aspects of the music industry

Experience using industry tools such as Nielsen Music Connect, Mediabase, etc.

Build relationships with the internal OVO Sound staff by participating in team meetings, discussions, and planning activities

Must be immersed in music and culture

Manage relationships with top-level artists, managers, and other partners as the conversations relate to digital marketing

Lead meetings and presentation relating to marketing and rollout plans for assigned artist

Be accustomed to working under tight deadlines.

What we give you:

You join an inclusive, collaborative and global community where you have the opportunity to

channel your passion every day

A modern office environment designed to foster productivity, creativity, and teamwork empowering you to bring your best

An attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching

Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage, fully paid leave for childbirth or bonding, fully paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition, and student loans

Investment in your professional growth and development enabling you to thrive in our vibrant community.

The space to accelerate progress, positively disrupt, and create what happens next

Time off for a winter recess

Sony Music is committed to providing equal employment opportunity for all persons regardless of age, disability, national origin, race, color, religion, sex, sexual orientation, gender, gender identity or expression, pregnancy, veteran or military status, marital and civil partnership/union status, alienage or citizenship status, creed, genetic information or any other status protected by applicable federal, state, or local law.

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