Assistant Brand Manager
2 weeks ago
Swedish Match North America LLC, develops, manufactures, and sells quality products with market leading brands such as ZYN nicotine pouches as well as Garcia y Vega and White Owl Cigars. We are one of the fastest growing consumer-packaged goods (CPG) producers in the US.
In order to continually promote and create innovative products that support our vision we are currently seeking an Assistant Brand Manager in Richmond, VA.
The Assistant Brand Manager will be an advocate for the Mass Market Cigar brands. The position will assist the Senior Brand Manager in the development, execution and tracking performance of overall marketing programs for both existing brands and new products.
MAJOR RESPONSIBILITIES AND ACCOUNTABILITIES
Works closely with Marketing and Trade Marketing in the execution of approved marketing programs.
Maintain up-to-date records of:
Budgets and expenditures vs. plan and forecasts by project
Status of product/consumer research programs for assigned brands
Sales and market share data by national/sales region/market and category segments
Cost center budget reports
FDA bi-annual product listing submission.
Assists in the preparation of special projects as assigned by the Brand Manager.
Analyzes market and segment trends, brand performance, and competitive activity and develop executive summaries to communicate results.
Job Title
Assistant Brand Manager
Requirements
EDUCATION:
Bachelor’s degree in Business or equivalent. MBA strongly preferred.
EXPERIENCE:
2-4 years of experience in Marketing or Sales Promotion Activities in the Consumer-Packaged Goods industry.
SKILLS:
Ability to perform under pressure.
Ability to handle multiple projects simultaneously, work with and through other departments.
Analytical ability to interpret qualitative and quantitative research data.
Basic understanding of advertising and promotion concepts and function.
Knowledge of general business concepts necessary for distribution and sale of product.
BENEFITS
:
Swedish Match offers highly competitive salaries, flexible benefits program, medical, dental and vision, bonding leave, life insurance, tuition reimbursement, adoption assistance, 401(k), paid vacation, 12 paid holidays and more
An Equal Opportunity Employer M/F/DISABILITY/VET
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