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Marketing Coordinator

2 months ago

Grapevine, United States Smart Start Full time

The Marketing Coordinator will support the marketing team in all areas, with a special emphasis on internal and external events / meetings / and digital marketing.

Responsibilities for Marketing Coordinator

  • Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
  • Independently coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating itineraries, and ordering marketing collateral
  • Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
  • Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
  • Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
  • Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
  • Conduct market research and identify trends
  • Oversee and maintain our online store for promotional items, uniforms, print materials, etc.
  • Assist marketing director on monthly budget analysis and presentations
  • Support design work with presentations and social media posts

Qualifications for Marketing Coordinator

  • Bachelor's degree in marketing, communications, graphic design, or a related field
  • Must have strong organizational and project management skills, as well as attention to detail
  • Excellent written and verbal communication skills, as well as outstanding copywriting and proofreading skills
  • Firm grasp on various marketing platforms, channels, and best practices, including social, digital, and email marketing
  • Must be a self-starter and able to independently move projects forward, prioritize tasks, and meet deadlines
  • Must have strong analytical skills to analyze metrics and create reports
  • Must have a high level of creativity
  • Basic graphic design skills to design in Canva and Photoshop