VP, Entertainment Marketing

2 weeks ago

New York, United States Fanatics Full time

Company Overview Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally. Achieving our goals requires strong collaboration and partnership between our teams and our internal stakeholders. To best support this, the person who accepts this role is expected to be on site, in office four days per week. To provide our employees with flexibility, we offer a unique benefit where employees at Fanatics' corporate entity can work remotely for up to four weeks per year, which can be taken in daily or weekly increments. The Role This role is responsible for developing and managing a world-class influencer and talent marketing program to expand Fanatics Corporate reach and cultural relevance among key audiences. The focus will be on modernizing Fanatics' approach, especially towards Gen Z, Gen A, and diverse segments, by leveraging the enhanced capabilities of the Fanatics ecosystem. The ideal candidate will be an entertainment industry expert with proven experience in identifying and connecting with both emerging and established talent through strong relationships and creative deal structuring. They must balance the needs of talent with organizational objectives, support decisions with data and research, and collaborate closely with key departments internally across Fanatics Corporate (brand, social, events, etc.) and with key stakeholders across various businesses (ecommerce, collectibles, events, etc.) to drive innovative ideas forward. This role will contribute to the daily management of a prestigious influencer and talent program that earns respect from internal departments, fans, athletes, pro leagues, and partners. As the primary point of contact for influencers and talent, this candidate will leverage key assets from Fanatics Corporate, including passes to key Fanatics events and tickets to major league tentpole moments (e.g., Super Bowl, NBA Finals, World Series, All-Star Games). The successful candidate will utilize an allocated budget to support key brand campaigns and activations, effectively attracting and securing talent for strategic partnerships and collaborations. This approach aims to broaden outreach and enhance engagement with fans and growth audiences. Additionally, the ideal candidate will be a well-connected networker with an extensive list of contacts across key industries (fashion, music, creator, sports/fitness, gaming, and culture). They will possess a deep understanding of multicultural, Gen Z, and young millennial consumers, helping to shape fan expression for the Fanatics brand by identifying key influencers and talent aligned with our values. What You'll Do Effectively manage allocated budgets to support key campaigns and activations. Serve as a critical point of contact for influencers and talent. Develop and manage a world-class organic influencer and talent marketing program. Collaborate closely with key departments internally across Fanatics Corporate. Create "made for social" moments to generate excitement around initiatives. Conceptualize lifestyle and streetwear product collaborations with relevant brands. Work closely with relevant talent to support brand campaigns. Develop unique activation ideas & integrate Fanatics into key cultural moments. Modernize marketing approaches targeting Gen Z, Gen A, and diverse audience segments. Identify and connect with emerging and established talent. Balance the needs of talent with organizational objectives. Build and maintain ongoing relationships with a diverse roster of talent. Execute concepts and initiatives through effective project management. What We're Looking For A minimum of 15 years of experience in managing external talent and relationships. A minimum of 10 years of quantifiable experience in conceptualizing unique Influencer Marketing Campaigns. A minimum of 5 years of experience overseeing/leading/managing a team of direct reports. Ability to evaluate potential talent on brand fit for Fanatics. Brand, music label, or otherwise talent management experience preferred. Track record of accomplishments in working with key music festivals and cultural moments. Proven ability to manage and lead multiple projects under aggressive time constraints. Proven ability to maintain and lead strong working relationships. Deep understanding of departmental business objectives. Ability to present recaps, decks, ideas, etc. to internal teams, executives, and external partners. Excellent presentation skills, communication, project and event management, and problem-solving skills. Ability to establish deep and dynamic relationships within the sports, music, creator, gaming, fashion, and fitness genres. BA/BS from an undergraduate university with a degree in marketing, communications, or related field. A sports fan in general. Energetic, Flexible, Resourceful, Collaborative. Other Key Attributes / Characteristics Ability to adapt quickly to changing priorities. Must be willing to work early mornings, nights, and/or weekends. Strong writing and verbal communication skills. Strong organizational skills. Ability to use good judgment and to exercise discretion in confidential matters. Must possess outstanding work ethic and be highly self-motivated. Expected Hours Of Work Full-Time Staff. Flexibility to work nights, and some weekends. The salary range for this position is $250,000 to $350,000 , which represents base pay only and does not include short-term or long-term incentive compensation. J-18808-Ljbffr

  • VP, Marketing

    2 weeks ago

    New York, United States On Location Inc. Full time

    Who We Are:On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier and...

  • VP, Marketing

    2 weeks ago

    New York, United States On Location Inc. Full time

    Who We Are: On Location is a premium experience provider, offering world class hospitality, ticketing, curated guest experiences, live event production, and travel management across sports, entertainment, and fashion. From unrivaled access for corporate clients to guests looking for fully immersive experiences at marquee events, On Location is the premier...

  • Marketing Strategist for Entertainment

    2 weeks ago

    New York, New York, United States Yoh Full time

    Job Title: Marketing CoordinatorWe are seeking a highly skilled Marketing Coordinator to join our team in New York City.About the Role:This is a contract opportunity with one of our esteemed clients in the entertainment industry. As a Marketing Coordinator, you will play a crucial role in supporting the execution of marketing plans and ensuring seamless...

  • Field Influencer Marketing Associate

    1 month ago

    New York, United States Allied Global Marketing Full time

    JOB REQUISITES AND OVERVIEW The Field Influencer Marketing Associate will support field influencer campaigns led by our Digital Earned Media team which focuses on influencer strategy across the agency. The job entails managing a wide range of projects for high-profile entertainment clients to ensure influencer promotion is executed in multiple local...

  • VP of Marketing

    2 weeks ago

    New York, United States BranchLab Inc. Full time

    Job Title: Vice President of Marketing Workplace Type: Hybrid Employee Location: New York, NY Job Type: Full-time ABOUT THE CANDIDATE As the Vice President of Marketing at BranchLab, you will lead our product marketing, brand marketing, demand generation and marketing communications efforts. Your strategic vision and innovative approach will drive revenue...

  • VP of Marketing

    4 hours ago

    New York, United States CLevelCrossing Full time

    VP of Marketingat MEMBERS ONLYSan Francisco, New York, RemotePosition Summary:MEMBERS ONLY is looking for an experienced and hands-on Vice President of Marketing to lead all online and offline marketing and strategy and craft the messaging and positioning for our brand and products on a global scale. You will be a part of our global leadership team and will...

  • Marketing Strategist

    2 weeks ago

    New York, New York, United States The SpringHill Company Full time

    About The SpringHill CompanyThe SpringHill Company is a brand consultancy firm that empowers greatness in every individual. Our mission is to inspire and ignite cultural movements and social progress by amplifying the voices of the unheard.Role Overview:We are seeking a highly organized Marketing Strategist to join our consulting team at The Robot Company....

  • Sales Strategy College Associate Opportunity in Live Nation Entertainment

    2 weeks ago

    New York, New York, United States Live Nation Entertainment Full time

    Job SummaryLive Nation Entertainment is a leading live entertainment company, comprising global market leaders including Ticketmaster and Live Nation Concerts. As the Regional Sales Strategy College Associate, you will play a vital role in assisting the sales and strategy teams with day-to-day workflow and owning end-to-end projects that shape brand...

  • VP, Growth Marketing Lead

    2 weeks ago

    New York, New York, United States Justworks Full time

    At Justworks, we're on a mission to empower businesses to focus on their growth by providing innovative solutions and exceptional customer service. We're seeking an experienced VP, Growth Marketing to join our team and lead our comprehensive growth strategy.

  • VP, Capital Markets

    1 month ago

    New York, United States Talus Holdings Full time

    The VP of Capital Markets will lead and oversee the development and execution of our financing strategies. This role will collaborate with senior leadership to drive growth initiatives, manage financing transactions, and ensure optimal capital structure management.ResponsibilitiesDevelop and implement capital markets strategies aligned with company...

  • VP of Product

    1 month ago

    New York, United States Cast & Crew Full time

    Job DescriptionJob DescriptionAt Cast & Crew, we've empowered creativity and supported the global entertainment industry for decades. Together with our family of brands - Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies – we operate as a combined entertainment technology and services provider...

  • VP Corporate Marketing

    2 weeks ago

    New York, United States Agility Talent Full time

    About our client: Our client is a performance and engagement solution that leverages employee and customer data to blend real-time performance management with personalized microlearning and advanced gamification. Their platform seamlessly integrates with all major enterprise systems and is deployed by some of the world’s leading organizations. They are a...

  • VP Corporate Marketing

    2 weeks ago

    New York, United States Agility Talent Full time

    About our client: Our client is a performance and engagement solution that leverages employee and customer data to blend real-time performance management with personalized microlearning and advanced gamification. Their platform seamlessly integrates with all major enterprise systems and is deployed by some of the world’s leading organizations. They are a...

  • Liquidity & Market Risk VP

    1 month ago

    New York, United States Social Capital Resources Full time

    Top-Tier Bank in Midtown, Manhattan is seeking a Liquidity & Market Risk VP!Responsibilities: Responsible for overseeing the company's liquidity management strategy and market risk framework.Leading a team to ensure adequate liquidity to meet operational and regulatory requirements while safeguarding against market volatilityIdentification, assessment,...

  • VP Marketing, Foot Locker, North America

    2 weeks ago

    New York, United States Foot Locker Retail, Inc. Full time

    Develop and implement an omni customer-led marketing strategy with clear KPIs that deliver on acquisition and retention goals while building brand love. Build a marketing culture that champions/is oriented around the customer driven by insigh Marketing, VP, Leadership, Business Services

  • VP, Capital Markets

    1 month ago

    new york city, United States Talus Holdings Full time

    The VP of Capital Markets will lead and oversee the development and execution of our financing strategies. This role will collaborate with senior leadership to drive growth initiatives, manage financing transactions, and ensure optimal capital structure management.ResponsibilitiesDevelop and implement capital markets strategies aligned with company...

  • Experience Marketing Assistant

    1 week ago

    New York, New York, United States Authentic Brands Group Full time

    Company Overview:Authentic Brands Group is a unified platform that integrates M&A, brand strategy, creativity, and digital innovation to unlock the power of its global Lifestyle and Entertainment portfolio.As the world's largest sports and entertainment licensing company, Authentic connects strong brands with best-in-class partners to optimize long-term...

  • Marketing Strategist for Live Events

    2 weeks ago

    New York, New York, United States Live Nation Entertainment Full time

    Live Nation Entertainment is a leading live entertainment company, offering unparalleled access to some of the world's most talented artists and brands. As a Marketing Strategist for Live Events, you will play a key role in driving our business forward by developing and executing innovative marketing strategies that showcase our clients' products and...

  • Market Risk VP

    4 weeks ago

    new york city, United States Selby Jennings Full time

    We're currently engaged with a few sell-side and buy-side firms in NYC seeking Market Risk Securitized Products coverage. A few Investment Banks are seeking analyst/associate level talent looking to progress into VP level mandates, and the buy-side firms are looking for 2-5-years' experience. These roles sit within 1st line teams, you will work closely with...

  • Field Marketing Strategist for Influencer Campaigns

    2 weeks ago

    New York, New York, United States Allied Global Marketing Full time

    **Job Overview**We are seeking a highly skilled Field Marketing Strategist to join our team at Allied Global Marketing. As a key member of our Digital Earned Media team, you will play a crucial role in developing and executing influencer marketing campaigns that drive results.**Key Responsibilities**Collaborate with senior leadership to design and implement...