Manager, Digital Marketing Technology
3 weeks ago
Job ID #: 1727 Company: Evident Posting Date: Oct 12, 2024 Working Location: Remote Are you looking for a company that cares about people’s lives and health, including yours? At EVIDENT, we help make people’s lives healthier, safer and more fulfilling, every day. Let’s inspire healthier lives, together. Job Description **This position can be fill in any US location** The Marketing Technology Manager oversees the implementation, optimization, and management of marketing technology solutions to support the organization's marketing objectives. This role is responsible for evaluating, selecting, and integrating marketing technology platforms, as well as maximizing effectiveness to drive marketing performance and ROI. Includes strategic planning, cross-functional collaboration and user training, and hands-on management of digital and marketing technology initiatives. Reports to the Executive Director Marketing Operations and Technology, and leads teams in a matrix organization. Job Duties Strategic Digital Product Management: Lead the development and execution of digital product strategies aligned with business objectives to enhance customer experience and drive demand generation and growth. This will include the following platforms at a minimum: Adobe Edge CMS, Adobe Analytics, Adobe Assets, Google Analytics, and Pardot (migration to SalesForce Marketing Cloud). Support integrations/data exchange with SFDC CRM to support demand gen activities and reporting. MarTech Integration and Optimization: Oversee the integration and optimization of marketing technology solutions, including website, marketing automation, and analytics platforms to support and build out optimized digital marketing techniques. This work will be closely coordinated with IT team members and in collaboration with other groups. Ensure seamless, unambiguous data flow and interoperability. System Configuration: Work with IT to customize and configure technology platforms to meet the specific needs and requirements of marketing campaigns and initiatives. Data Management and Governance: Oversee data management practices within systems, ensuring data accuracy, integrity, and compliance with regulatory requirements (e.g., GDPR, CCPA). Implement data governance policies and procedures. Lead Generation and Personalization: Manage the business requirements of the build out of a best-in-class MarTech stack that supports data-driven marketing, personalization efforts, and demand generation. This includes serving as the product owner of the Adobe Stack and collaborating with other team members/product owners on the SalesForce.com Stack and other technology owners to manage integrations and linkages between platforms. Training and Support: Provide training and support to marketing teams on the use of marketing technology platforms and tools. Serve as a subject matter expert and resource for troubleshooting technical issues and providing guidance on best practices. Vendor Management: Manage relationships with vendors and service providers, including contract negotiation, performance evaluation, and vendor selection. Stay Updated with Industry Trends: Proactively recommend and implement new technologies and solutions to enhance marketing capabilities and effectiveness. Job Requirements 10+ years of proven experience leading marketing technology management, preferably in a similar role or capacity. Strong technical proficiency with marketing technology platforms and tools, such as CRM systems (e.g., Salesforce, HubSpot), marketing automation platforms (e.g., Pardot Marketo, Eloqua), CMS (e.g., Adobe AEM Edge), and analytics tools (e.g., Google Analytics, Adobe Analytics, SEMRush). Experience with marketing attribution modeling, funnel management and advanced analytics techniques. Excellent project management skills with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines. Strong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions. Ability to drive digital innovation and stay ahead of industry trends. Strong technical and analytical skills and experience with data-driven decision-making. Understanding of front-end web technologies, including HTML, CSS, and JavaScript, is required. Excellent communication and interpersonal skills to collaborate effectively with cross-functional teams and stakeholders. We realize work isn’t just a job to you. It’s a big part of your life, but not the only part. That’s why we offer competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, flexible schedules, parental and adoption leave, on-site services and Colleague Affinity Networks — so you can be ready for where life can take you. EVIDENT is passionate about the solutions it creates for the life sciences and industrial equipment industries. For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling by helping detect, prevent, and treat disease, furthering scientific research, ensuring public safety, and capturing images of the world. Today, EVIDENT’s solutions range from industrial microscopes and videoscopes to nondestructive testing technology and x-ray analyzers. These products are widely used for quality control, inspection, and measurement applications. Serving customers in fields such as manufacturing, maintenance, and environment and natural resources, EVIDENT’s technology contributes to the quality of products and adds to the safety of industrial infrastructure and facilities. It is the policy of EVIDENT to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law. #J-18808-Ljbffr
-
Manager, Digital Marketing Technology
3 weeks ago
Waltham, United States Evident Group Full timeSelect how often (in days) to receive an alert: Working Location: MASSACHUSETTS, WALTHAM Are you looking for a company that cares about people’s lives and health, including yours? At EVIDENT, we help make people’s lives healthier, safer and more fulfilling, every day. Job Description The Marketing Technology Manager oversees the implementation,...
-
Manager, Digital Marketing Technology
3 weeks ago
Waltham, United States Evident Group Full timeSelect how often (in days) to receive an alert: Working Location: MASSACHUSETTS, WALTHAM Are you looking for a company that cares about people’s lives and health, including yours? At EVIDENT, we help make people’s lives healthier, safer and more fulfilling, every day. Job Description The Marketing Technology Manager oversees the implementation,...
-
Digital Marketing Technology Director
3 weeks ago
Waltham, Massachusetts, United States Evident Group Full timeEstimated Annual Salary: $120,000 - $180,000About the RoleWe are seeking a seasoned Digital Marketing Technology Manager to oversee the implementation, optimization, and management of marketing technology solutions to support our organization's marketing objectives. As a key member of our team, you will be responsible for evaluating, selecting, and...
-
Digital Marketing Manager
3 weeks ago
Waltham, United States OnPage Corporation Full timeCreative marketing professional. Goal-driven. Strong work ethic. Analytical. Is this you? Then join our team on our journey and become instrumental in our growth. Now hiring in Waltham – Digital Marketing Manager! From generating leads via inbound and outbound activities to creating visual content to planning events and analyzing marketing metrics, this is...
-
Digital Marketing Operations Lead
3 weeks ago
Waltham, Massachusetts, United States Servicenow Full timeUnlock Your Career Potential as an Operations Director, Digital Marketing for DASOAt ServiceNow, our innovative technology empowers the world to work better, and our talented people make it happen. As a forward-thinking organization, we foster a culture of collaboration, creativity, and continuous improvement. By joining our team, you'll be part of a dynamic...
-
Director, Market Strategy
1 month ago
waltham, United States NetCracker Technology Full timeWhat’s in it for you?At Netcracker, we are all entrepreneurs. This means we get creative when thinking of technical solutions, we explore possibilities and innovations and get excited about new technology. We take complete ownership of our roles and aren’t micromanaged or left feeling like just another number. The results we achieve are highly visible...
-
Digital Marketing Specialist
3 months ago
Waltham, United States SSi People Full timeThe ideal candidate will be responsible for growing revenue through digital media through designing and executing marketing campaigns. After campaigns have been launched, you will extract and analyze data across multiple channels. ResponsibilitiesManeuver digital marketing campaigns through all areas of the project life cycleClearly understand and implement...
-
Director, Market Strategy
2 weeks ago
Waltham, MA, United States NetCracker Technology Full timeWhat’s in it for you?At Netcracker, we are all entrepreneurs. This means we get creative when thinking of technical solutions, we explore possibilities and innovations and get excited about new technology. We take complete ownership of our roles and aren’t micromanaged or left feeling like just another number. The results we achieve are highly visible...
-
waltham, United States Planet Technology Full timeContract to hireHybrid - WalthamVisa Sponsorship is not available at this timeSenior Director of Information Technology and SecurityYou will manage and administer the company's information technology, infrastructure, networks, and information security. The role will manage a staff of 5 and will also includes creating and maintaining policies and procedures...
-
waltham, United States Planet Technology Full timeContract to hireHybrid - WalthamVisa Sponsorship is not available at this timeSenior Director of Information Technology and SecurityYou will manage and administer the company's information technology, infrastructure, networks, and information security. The role will manage a staff of 5 and will also includes creating and maintaining policies and procedures...
-
Waltham, Massachusetts, United States Planet Technology Full timeJob Summary:The Chief Information Technology and Security Officer will lead the management and administration of Planet Technology's information technology, infrastructure, networks, and information security. This role requires a strong leader who can manage a staff of 5 and create and maintain policies and procedures as well as vendor contracts.About the...
-
Senior Customer Success Manager
2 months ago
Waltham, United States ZoomInfo Technologies LLC Full timeAt ZoomInfo, we encourage creativity, value innovation, demand teamwork, expect accountability and cherish results. We value your take charge, take initiative, get stuff done attitude and will help you unlock your growth potential. One great choice can change everything. Thrive with us at ZoomInfo. As a ZoomInfo Marketing (ZIM) Senior Customer Success...
-
Marketing and Communications Manager
3 weeks ago
Waltham, United States Gann Academy Full timeSUMMARY Gann Academy, an innovative Jewish independent high school in Waltham, MA, seeks an experienced Marketing and Communications Manager (MCM) to lead the strategy and execution of all marketing and communications efforts. The ideal candidate will be an exceptional writer, proficient in digital and print marketing, keen eye for detail and design, and...
-
Marketing and Communications Manager
3 weeks ago
Waltham, United States NCAA (National Collegiate Athletic Association) Full timeSUMMARY Gann Academy, an innovative Jewish independent high school in Waltham, MA, seeks an experienced Marketing and Communications Manager (MCM) to lead the strategy and execution of all marketing and communications efforts. The ideal candidate will be an exceptional writer, proficient in digital and print marketing, keen eye for detail and design, and...
-
Marketing and Communications Manager
2 weeks ago
Waltham, United States Gann Academy Full timeSUMMARY Gann Academy, an innovative Jewish independent high school in Waltham, MA, seeks an experienced Marketing and Communications Manager (MCM) to lead the strategy and execution of all marketing and communications efforts. The ideal candidate will be an exceptional writer, proficient in digital and print marketing, keen eye for detail and design, and...
-
Digital Communications Strategist
3 weeks ago
Waltham, Massachusetts, United States Gann Academy Full timeMarketing and Communications ManagerAbout the Role:We are seeking a highly skilled Marketing and Communications Manager to lead our marketing and communications efforts. The ideal candidate will have exceptional writing skills, experience in digital and print marketing, and a keen eye for design.About Us:Gann Academy is an innovative Jewish independent high...
-
Americas Channel Marketing Manager
3 weeks ago
Waltham, United States Markforged Full timeMarkforged (NYSE: MKFG) is reinventing the $1 trillion+ worldwide manufacturing industry so that engineers can build anything they imagine while reducing environmental impact. With the market’s most robust 3D printing hardware, software and material solution, a world-class team, great customers and abundant capital, we’re well placed to continue our...
-
Americas Channel Marketing Manager
3 weeks ago
Waltham, United States Markforged Full timeMarkforged (NYSE: MKFG) is reinventing the $1 trillion worldwide manufacturing industry so that engineers can build anything they imagine while reducing environmental impact. With the markets most robust 3D printing hardware, software and material solution, a world-class team, great customers and abundant capital, were well placed to continue our growth and...
-
Sales Operations Specialist
1 month ago
waltham, United States Netcracker Technology Full timeSales Operations SpecialistIf digital transformation, next-generation technology, and growth opportunities excite you, then join our Netcracker Technology team! Our culture and collaborative work environment are the keys to our success. Here you will work with the best in class global teams, earn a competitive salary and contribute to the largest digital...
-
Sales Operations Specialist
2 months ago
Waltham, United States Netcracker Technology Full timeSales Operations SpecialistIf digital transformation, next-generation technology, and growth opportunities excite you, then join our Netcracker Technology team! Our culture and collaborative work environment are the keys to our success. Here you will work with the best in class global teams, earn a competitive salary and contribute to the largest digital...
