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Marketing Specialist
3 weeks ago
As a Marketing Specialist, you’ll be responsible for assisting with campaign set-up, execution and optimization. This includes various aspects of omni-channel strategic planning, development and deployment as well as budget management for major Best Buy domestic business units and product lines. This will include lower funnel channels such as paid search, sponsored products and affiliates.
This role is hybrid, which means you will work some days at a Best Buy location and some days virtually from home or another non-Best Buy location. The specific work arrangements vary by role and team. The recruiter or hiring manager will provide more details during the hiring process.
What You’ll Do
Assist the team with campaign set-up, execution and optimization
Produce reports and assist with the team’s efforts to analyze program performance and provide relevant optimization recommendations
Assist the team with the deployment of performance marketing best practices across accounts, campaigns and devices
Update various tracking, monitoring and auditing files that are used for daily, weekly and monthly business rhythms
Assist with various A/B testing on messaging, landing pages and on-site targeting capabilities
Communicate with internal and external business partners to help with efforts to align on search strategy and stay current on trends
Basic Qualifications
One year or more of experience with executing projects on time under general direction
One year or more of experience with PowerPoint
One year or more of quantitative and qualitative data analyses skills, with experience in Excel
Strong written and verbal communication skills
Strong project management, critical-thinking and problem-solving skills
Preferred Qualifications
High attention to detail
Background in digital marketing channels or social media
Intermediate Excel skills (e.g., experience with macros, pivots, Vlook-ups, etc.)
What’s In It For You
We’re committed to helping our people thrive at work and at home. We offer generous benefits that address your total well-being and provide support as you need it, especially key moments in your life.
Our Benefits Include
Competitive pay
Generous employee discount
Physical and mental well-being support
About Us
As part of the Best Buy team, you’ll help us fulfill our purpose to enrich lives through technology. We bring that to life every day by humanizing and personalizing tech solutions for every stage of life — in our stores, online and in customers’ homes.
Our culture is built on deeply supporting and valuing our amazing employees who make it all possible. We’re committed to being a great place to work, where you can unlock unique career possibilities. Above all, we aim to provide a place where you can bring your full, authentic self to work now and into the future. Tomorrow works here.
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