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Marketing Director
4 weeks ago
Shaw Search Partners is proud to lead the retained search for a Marketing Director with a renowned practice management firm. The firm acquires and grows exceptional practices within the medical aesthetics and plastic surgery categories across the country. Founded by 2 Harvard MBAs and based in Miami, Florida, the company specializes in high-end, patient-centric practices and provides growth capital, functional expertise, and expansion support to brands within its portfolio.
SUMMARY: The Marketing Director will be an integral leader within the marketing team, responsible for supporting brands within the company's portfolio through innovative marketing strategies and strong omnichannel execution. The Marketing Director will work closely with the Chief Marketing Officer, brand-level marketers, Regional Managers, and Practice Managers to develop, execute, and track insights-driven executions within strategic marketing channels.
QUALIFICATIONS
Consulting and/or professional marketing experience within retail environment, including direct experience managing paid media campaigns, CRM, and organic social media
Strong leadership and management experience required
Exceptional communication skills, including the ability to develop effective marketing briefs for creative campaigns and communicate monthly marketing plans to all internal stakeholders
Strong quantitative skills, including the ability to develop a budget, track performance, and develop insights from diverse data sets
Creative aptitude, including the ability to ideate and execute compelling social media content
Direct experience with Website and SEO management (no coding experience required), Partnerships, Influencer, and PR
Industry experience in beauty, medical aesthetics, healthcare, or hospitality preferred
*This role requires onsite presence in Miami. Relocation assistance is offered
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