Advisor - Marketing

Overview:

LivCor, a Blackstone portfolio company, is a real estate asset management business specializing in multi-family housing. Formed in 2013 and headquartered in Chicago, LivCor is currently responsible for a portfolio of over 400 Class A and B properties comprising more than 150,000 units in markets across the United States.

Our business is focused on making real estate more valuable. But for us, its more than that. Its people first, community always. Its a life-filled career, not just a career-filled life. Its doing good work, with good humans, and making a difference. Its excellence in all its forms. Ultimately, we create great places to work, live, and grow. We do that by focusing on leaving people and places better than we found them.

Whew Still with us? Cool. Lets talk about where youd fit in:

Your expertise merged with our approach to analytics will drive portfolio performance. The Strategic Marketing Advisor is a partnership-based asset management role focused on the strategic development, assessment, and management of marketing and related programs implemented in partnership with operators and assigned portfolios within LivCor. They will own the marketing relationship with assigned operators and play the primary role in fostering collaborative work and implementing performance enhancements related to attracting and converting qualified prospects into applicants. The Advisor will create tailored approaches based on the unique needs of their portfolios, overall asset operations, and/or the organizational structures of their assigned operators. They are expected to maintain and act on weekly, monthly, and quarterly reporting within their assigned submarkets and notable market trends.

Only read further if you are:

• Kind
• Humble
• Honest
• Relentless
• Smart with Heart

You should be:

• Authentic. You do you. Together, well do something amazing.
• A passionate person with a love for real estate and investing; and believes that helping others win is a noble cause, essential to our success.
• An excellent team player who enjoys working with others and has strong interpersonal skills.
• Highly motivated, energetic, and organized

What you will do:

• Play primary role in marketing relationships with assigned operators and portfolios and be responsible for the marketing, sales, and (limited) financial performance of these operators and portfolios.
• Responsible for designing marketing asset management processes for assigned operators and portfolios based on the structure of the operator marketing departments and the unique needs of each portfolio.
• Collaborates regularly with other marketing team members, other departments, and external parties in order to share knowledge and leverage marketing-based opportunities within assigned portfolios and throughout LivCor.
• Responsible for the deployment and management of global LivCor initiatives related to marketing with assigned operators and within assigned portfolios.
• Maintains and analyzes key metrics, to include; revenue predictors as they relate to lead/traffic sources, evaluation of cost per lead and traffic/conversion trends.
• Provides monthly (limited) financial reporting, assisting with the preparation of annual budgets and quarterly reforecasts, conducting ad hoc analysis & reporting.
• Manages the Online Reputation Management analysis and reaction process for the assigned operators and portfolios. This includes executive analysis reporting, process building, and management.
• Monitors social media/feedback to track and provide guidance as it relates to reputation management.
• Oversees the Leasing performance process for assigned operators and portfolios including process building and reactions to performance.
• Retrieves and analyzes critical financial and operational data from a variety of software commonly used in multifamily.
• Plays primary role in asset positioning, budget review, monitoring plan effectiveness, and recommending advertising allocation for assigned operators and portfolios.
• Some travel required oriented around portfolio visits of subject assets, operators, comp visits and industry-related conferences/knowledge acquisition opportunities.
• Divides time between planned projects and urgent matters. Expects new issues on a weekly basis and responds with energy, collaboration and speed.
• Excels in an environment with constant change. Adapts, performs and invites additional job responsibilities as LivCor develops.
• Contributes to the education and development of the Marketing team.

What you should have:

• Minimum of 3 years of experience in multifamily real estate marketing required. A focus in analysis preferred. Candidate must be proficient in Excel, online research, and knowledge of marketing plans. Candidate must have proven track record of providing high quality support and completing tasks.
• The right candidate will be a marketing subject matter expert with experience in the following:
• Strong relationship management and multi group, internal or external, team management
• Strong analytical skills with a deep knowledge of and mastery of Excel and/or Google Analytics, Google Ads and SEM with a desire to learn in areas with needed development.
• Digital marketing technologies, IP targeting, re-targeting, GEO fencing, email campaigns and digital nurturing campaigns.
• Reviewing marketing plans and overseeing the execution and assessment.
• Documenting processes.
• Solving problems and quantifying results.
• Working in a fast-paced environment with changing deadlines.
• Strong oral and written communication skills.
• Engaged and collaborative team player with high energy and strong analytical thinking.

What we offer:

We know that if we take care of our team everything else will fall into place. We arent perfect, but we will try to set very clear expectations, always let you know where you stand, and do everything in our power to help you get where you want to go.

Our culture and values matter to us. A lot. Were definitely not serious but we take this stuff seriously, if you get what we mean. We want a place that is an ego-free zone. A place where good people do good things together. It shouldnt be rocket science in workplaces, but for some reason it still is? Were absolutely determined to be different, and we think were doing a pretty good job at it. We have a CEO who makes fun of himself, and who will encourage you to tell him when he is wrong. In fact, he needs people to we all do. Supportive challenge is good, its how we get better. We like getting better. We also love diversity, of all kinds. We need people who look, sound, speak, love, and exist differently from one another. This isnt at the end of this paragraph because its an afterthought. Its SO important to us we want it to stand out.

Right. On to the technical stuff that we know matters to you. We offer competitive pay that is commensurate with the market and relevant experience, and a full slate of benefits that even includes things like paid parental leave.

If any of this sounds interesting, then maybe we are a fit. Life is too short to work with people you dont like. So whatever you do, dont make that mistake.

The LivCorian Values

1. Be you. Be Real. Be Open. You do you. Together, we will do something amazing.
2. Care, Always. We dont want to let anyone down.
3. Courageously Curious. We love to learn, even when it hurts.
4. Help Others Win, Be A Good Neighbor. This is about We, not Me.
5. Relentless Hustle, Heart & Humility. Work hard. Be Kind. Make Better.

LivCor is proud to be a US EPA ENERGY STAR Partner

EEO Statement

The Company is an equal opportunity employer. In accordance with applicable law, we prohibit discrimination against any applicant, employee, or other covered person based on any legally recognized basis, including, but not limited to: veteran status, uniformed servicemember status, race, color, caste, immigration status, religion, religious creed (including religious dress and grooming practices), sex, gender, gender expression, gender identity, marital status, sexual orientation, pregnancy (including childbirth, lactation or related medical conditions), age, national origin or ancestry, citizenship, physical or mental disability, genetic information (including testing and characteristics), protected leave status, domestic violence victim status, or any other consideration protected by federal, state or local law. We are committed to providing reasonable accommodations, if you need an accommodation to complete the application process, please email talent@revantage.com