Associate Director, US Marketing
2 weeks ago
Here at Ascendis, we pride ourselves on exceptional science, visionary leadership, and skilled and passionate colleagues.
Guided by our core values of Patients, Science, and Passion, we use our TransCon® drug development platform to fulfill our mission of developing new and potentially best-in-class therapies to address unmet medical needs.
Our culture fosters a place where skilled, adaptable, and highly resourceful professionals can truly make their mark. We offer a dynamic workplace for employees to grow and develop their skills.
We are looking for an experienced Associate Director, US Marketing who will be responsible for developing and executing marketing strategies and tactics in support of the anticipated launch of an investigational treatment for hypoparathyroidism currently under review by the FDA. You will play a critical role in the success of the US business and work alongside senior leadership to realize this success. The role requires the ability to work in a fast-paced and exciting environment and the ability to flex between strategic and tactical thinking. Strong leadership, project management, and communication skills required.
Responsibilities:
- Play a pivotal role in the launch of endocrinology products in the US.
- Develop and execute marketing plans and tactics for a launch product, collaborating with our global commercial colleagues.
- Partner with sales and market access teams to develop effective sales strategies, campaigns, and resources to achieve goals established for the US Business Unit.
- Oversee creation of compelling marketing and patient support material, working closely with our US commercial colleagues.
- Develop and oversee the execution of key marketing tactics in rare disease and provide insightful recommendations to improve the overall brand experience.
- Monitor the competitive landscape, identify market research opportunities, and provide business updates and tactical recommendations to the commercial organization.
- Lead Medical, Regulatory and Legal Review of all promotional material, ensuring a high level of collaboration.
- Manage relationships with external agencies including advertising, digital marketing, etc.
- Ability to thrive in a fast-paced environment, lead through ambiguity, and manage multiple projects simultaneously.
- Bachelor's degree in marketing, business, or related field
- 8+ years' experience in pharmaceutical marketing, preferably with brand management experience
- Proficiency in core principles of brand management, including brand positioning, value proposition, segmentation, messaging, and investment optimization.
- Excellent communication and presentation skills and the ability to effectively interact with multiple audiences.
- Strong analytical skills as well as a strong understanding of healthcare market dynamics and the ability to identify market trends that impact business goals.
- Knowledge of pharmaceutical industry trends, regulations, and development
- Excellent communication and presentation skills and the ability to effectively interact with multiple audiences.
- Experience leading projects with cross-functional partners and facilitating consensus-building.
We do not allow external search party solicitation. Presentation of candidates without written permission from the Ascendis Pharma Inc Human Resources team (specifically from: Talent Acquisition Partner or Human Resources Director) is not allowed. If this occurs your ownership of these candidates will not be acknowledged.
Benefits
- Medical insurance
- Vision insurance
- Dental insurance
- 401(k)
- Paid maternity leave
- Paid paternity leave
- Commuter benefits
- Disability insurance
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