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Director of Marketing
2 months ago
Job Description
About We Are Working
We Are Working (WAW) is a full-service staffing company specializing in helping small to midsize businesses hire offshore talent, also known as virtual assistants (VA). We differentiate ourselves by offering full-service solutions with rock-solid workflow and strong supervision of VAs. We are looking for a Marketing Director to oversee both WAW and Achieve Test Prep, with a focus on strategic leadership and hands-on execution due to the absence of a full marketing team.
Current Team:
Operations staff - Account Success Managers and an Account Supervisor
Sales staff - Salesperson
Marketing staff - Content Writer, Graphic Designer, SEO, and PPC Specialist
Virtual Assistant Staff Pool - Access to about 350 remote employees shared with Achieve Test Prep
New staff availability - Access to a vast pool of capable workers for various tasks, including marketing-related ones.
Software - Hubspot, Calendly, Stripe, Sign now
Duties And Responsibilities
Conduct market analysis
Identify competitors and devise counter strategies
Strategic planning
Develop long-term marketing strategy
Manage lead-generation campaigns
Oversee budget and marketing programs
Launch new products and services
Develop sales tools and provide training
Identify growth opportunities with the executive team
Requirements
10+ years of marketing experience with 6 years in senior management
Experience in budget management, strategic planning, and implementing marketing strategies
Proficiency in CRM, marketing automation, google analytics, and digital marketing
Detail-oriented, self-motivated, collaborative
Bachelor’s degree required, M.B.A. preferred
Job Details
Type: Full-Time
Schedule: Availability between 8:00 AM – 5:00 PM EST
Remote: 100% Online
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