Retail Marketing Manager

4 weeks ago


New York, United States FanDuel Full time

**Retail Marketing Manager**

at FanDuel New York

**ABOUT FANDUEL GROUP**

FanDuel Group is a world-class team of brands and products all built with one goal in mind to give fans new and innovative ways to interact with their favorite games, sports, teams, and leagues. Thats no easy task, which is why were so dedicated to building a winning team. And make no mistake, we are here to win, but we believe in winning right. That means well never compromise when it comes to looking out for our teammates. From our many opportunities for professional development to our generous insurance and paid leave policies, were committed to making sure our employees get as much out of FanDuel as we ask them to give.

FanDuel Group is based in New York, with offices in California, New Jersey, Atlanta, Florida, Oregon and Scotland. Our brands include:

* **FanDuel** A game-changing real-money fantasy sports app

* **FanDuel Sportsbook** Americas #1 sports betting app

* **TVG** The best-in-class horse racing TV/media network and betting platform

* **FanDuel Racing** A horse racing app built for the average sports fan

* **FanDuel Casino & Betfair Casino** Fan-favorite online casino apps

* **FOXBet** A world-class betting platform and affiliate of FanDuel Group

* **PokerStars** The premier online poker product and affiliate of FanDuel Group

**THE POSITION**

Our roster has an opening with your name on it

FanDuel is seeking a Marketing Manager, Retail to assist in the marketing efforts for FanDuels sportsbook retail operations as new states pass regulations to allow sports wagering. This is a highly visible role that will require you to work with a cross-functional team across marketing, commercial, corporate communications, legal, product development, and more, and play an integral part in driving value to the overall sportsbook business.

**THE GAME PLAN**

Everyone on our team has a part to play

* Assist with establishing marketing strategies for existing retail sportsbook portfolio as well as new marketing launches

* Work with retail partners to establish a rolling marketing calendar that aligns all key go to market strategies, sporting/partner events and product launches with the broader FanDuel campaign calendar

* Execute strategy and onsite activations to drive overall growth, inclusive of online signups and multichannel behavior

* Identify opportunities to leverage partner marketing assets and physical retail locations to create cost effective campaigns and events to drive local awareness and reach relevant new audiences

* Manage the production of marketing assets ensuring they meet the needs of the various physical locations

* Maintain relationships with local property partners, inclusive of promotion design, marketing requests, and ensuring any locally produced assets comply with FanDuel brand guidelines

* Work with the broader marketing teams to establish effective comms strategy and overall brand voice

* Ensure strict adherence to regulatory guidelines by state

**THE STATS**

What were looking for in our next teammate

* Minimum 5 years of marketing experience preferred, with 1 or 2 years in retail or casinos, or agency experience a plus

* Experience executing marketing campaigns in a robust business with multiple, diverse stakeholders

* Comfort managing concurrent projects in an ever-evolving, fast paced landscape

* Equal enthusiasm for high-level strategic planning, creative thinking, and tactical execution

* A data-driven leader that is results obsessed

* Up to 20 travel required%

* BS/BA required

* Love of sports and all the fandom that comes with it

**THE CONTRACT**

We treat our team right

Competitive compensation is just the beginning. As part of our team, you can expect:

* An exciting and fun environment committed to driving real growth

* Opportunities to build really cool products that fans love

* Mentorship and professional development resources to help you refine your game

* Flexible vacation allowance to let you refuel

* Hall of Fame benefit programs and platforms

**THE CONTRACT

We treat our team right**

Competitive compensation is just the beginning. As part of our team, you can expect:

* An exciting and fun environment committed to driving real growth

* Opportunities to build really cool products that fans love

* Mentorship and professional development resources to help you refine your game

* Flexible vacation allowance to let you refuel

* Hall of Fame benefit programs and platforms

FanDuel Group is an equal opportunities employer. Diversity and inclusion in FanDuel means that we respect and value everyone as individuals. We don't tolerate bias, judgement or harassment. Our focus is on developing employees so that they reach their full potential.

**#LI-Hybrid**

Location (City) * **Voluntary Self-Identification**

For government reporting purposes, we ask candidates to respond to the below self-identification survey. Completion of the form is entirely **voluntary**. Whatever your decision, it will not be considered in the hiring process or thereafter. Any information that you do provide will be recorded and maintained in a confidential file.

As set forth in FanDuels Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.

Gender Gender Gender

Please identify your race Please identify your race Please identify your race

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Veteran Status Veteran Status Veteran Status

Form CC-305

OMB Control Number 1250-0005

Expires 05/31/2023

**Voluntary Self-Identification of Disability**

We are a federal contractor or subcontractor required by law to provide equal employment opportunity to qualified people with disabilities. We are also required to measure our progress toward having at least 7% of our workforce be individuals with disabilities. To do this, we must ask applicants and employees if they have a disability or have ever had a disability. Because a person may become disabled at any time, we ask all of our employees to update their information at least every five years.

Identifying yourself as an individual with a disability is voluntary, and we hope that you will choose to do so. Your answer will be maintained confidentially and not be seen by selecting officials or anyone else involved in maki



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