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Brand Marketing Manager
2 weeks ago
Description
Turnpoint Services Group is hiring Brand Marketing Managers; these are full-time remote positions, ideally in EST, or CST time zones.
The Brand Marketing Manager is responsible for facilitating, overseeing, and assisting in executing B2C marketing efforts for assigned brands within the TurnPoint Services portfolio. By applying extensive knowledge of the TurnPoint Services business, the marketplace, and marketing best practices, the Brand Marketing Manager collaborates with marketing leadership and key stakeholders to develop marketing plans, initiate campaigns, and coordinate the execution of marketing deliverables to fuel the growth of assigned brand(s).
The ideal candidate will have 4 years of B2C Brand Marketing experience and full mix experience in brand pricing and distribution.
This position is remote but would require occasional travel.
Success will largely be dependent on the ability to:
Generate & capture market demand
Energize cross-selling and product mix
Grow paying customer base
Increase yield/ROI of marketing investments
Make connections between daily operations and business goals
Translate the strategic into the tactical
Keep stakeholders informed and demand pacing on track
Evaluate business opportunities and make recommendations on marketing approach
Report on metrics/results and apply key findings to future endeavors
Proactive planning, analysis and where necessary, course correction while taking full responsibility for marketing results
Job Functions, Essential Duties, and Responsibilities will be focused on 4 key areas:
Acquisition Marketing
Consumer Insights
Customer Marketing
Measurement and Analysis
Experience, Skills, Knowledge Requirements:
Take a leadership-based consultative approach and apply advanced planning skills to present marketing ideas, raise logistical considerations, and secure buy-in from key stakeholders
Comprehensive knowledge of digital and traditional marketing channels in the B2C sector
In-depth understanding of the TurnPoint Services business model as well as the plumbing, HVAC and electrical services industry
Ability to foster trusting and collaborative relationships with operators, colleagues and vendors
Organized, logical, process-oriented, strategic, and detail-oriented
Advanced investigative analytical and problem-solving skills
Adept at team collaboration
Strong oral and written communication skills, with the ability to influence
Independent and proactive thinking, adept at setting goals, prioritizing and making timley decisions
Ability to quickly adapt to new methods and work under tight deadlines
3-5 years of related experience
Bachelor's Degree in Marketing or related field
Based in Louisville, Kentucky, Turnpoint is a leading provider of residential services, including heating, ventilation, and air conditioning ("HVAC"), along with plumbing and electrical. The Turnpoint Services Group is home to a rapidly growing list of the finest service brands in America with decades of experience serving both residential and commercial customers.
With a heritage that dates back to 1958, Turnpoint has consistently achieved strong growth to become one of the largest essential services businesses in the United States. Turnpoint's center of excellence, which leverages capabilities and best practices across all its brands, has been a key driver of its rapid growth.
If you are interested in learning more about a career with Turnpoint Services Group as a Marketing Manager, apply today
Pay Range
$75,000.00 Annually to $90,000.00 Annually
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