Associate Director of Brand Capabilities

2 weeks ago


Lexington, United States ARIAD Full time

At Takeda, it's our people, our values and our culture that make us special. We share a sense of vocation and a desire to serve others that pulses through our entire organization. We're fortunate to be grounded in a history that gives us a long term perspective, the confidence to stick to what we believe in, and the humility to know we don't have all the answers.

We combine this outlook with an agility and tenacity to deliver for our patients that has fueled the growth of our business. But what really sets our company apart is something we call Patient Trust Reputation Business. It's the framework that enables us to translate our purpose and values into action. It's how we synchronize the diversity of our perspectives, strengths and expertise. And it’s what keeps our decision making tethered to what really matters.

**Job ID** R0122403**Date posted** 05/23/2024**Location** Lexington, Massachusetts**Associate Director of Brand Capabilities**:
**Takeda Pharmaceutical**:
**Cambridge, MA or Lexington, MA**:
**About the role**:
A dynamic and visionary individual is sought to join our organization as a highly engaged member of the Commercial Operations and Business Solutions (COBS) team within Commercial Learning and Development (CL&D) during a time of significant change. The Associate Director of Brand Capabilities will play a crucial role in driving and navigating transformative initiatives while fostering a culture of continuous improvement, adaptability, and growth. The ability to effectively communicate and collaborate with stakeholders at all levels, combined with strategic thinking and exceptional problem-solving skills, and an enterprise mindset, will be paramount to success in this role. Strong leadership will be required to inspire and motivate teams to embrace change and achieve organizational objectives. Passion for innovation, coupled with experience, will be instrumental in shaping our future and ensuring its continued success in a rapidly evolving marketplace.

As an Associate Director of Brand Capabilities, you will work closely with various levels of brand leadership from Sr. Product Managers through Franchise heads, as well as partner closely with cross-functional partners such as Analytics & Insights, Managed Markets, Patient Services etc. The mission of the team is to Serve as a strategic partner and business enabler that leverages expertise to provide capabilities development and business solutions to deliver a competitive advantage and unlock the greatest potential of our brands in support of our patients. This team plays an important role within the organization for advancing core competencies as well as identifying and developing next generation capabilities. This is a unique opportunity for an experienced marketer who has a passion for partnering to advance strategic know-how and to influence patient outcomes.

**How you will contribute**:

- Partner and advise marketing, brand, and launch teams and their cross functional partners on marketing capabilities such as Product Positioning, Insights Generation, Brand Planning, Customer Engagement and Measurement
- Identify capability and learning needs with brand partners and facilitate connections and sharing of best practices across the USBU.
- Work directly with launch teams to develop the needed capabilities and business outputs for launch.
- Identify future competency and capability development opportunities with brand partners
- Collaborate and support the ongoing development and execution of the brand capabilities roadmap
- Influence and foster change management elements through initiatives such as community of practice, communications, best practice sharing etc.
- Manage resource requirements, projects and evaluate impact
- Implement personal development plans and training to achieve business objectives.
- Embed an agile mindset and spirit of innovation in the team and the way they work.

**Minimum Requirements/Qualifications**:
**Required**:

- Minimum BS/BA degree with MS/MBA preferred
- Minimum of 5 years of marketing & brand experience through a variety of marketing roles in the pharmaceutical, immunology, biologic/biotech, or medical industry
- Minimum of 8 years of manager level experience in the pharmaceutical, immunology, biologic/biotech, or medical industry
- Ability to influence senior-level management and key stakeholders
- Proven track record of leading and driving business process transformation and organizational culture change as well as delivering on programs with complex business deliverables
- Ability to set priorities, deliver on deadlines and develop workflow processes and tasks in an evolving, dynamic marketplace.
- Strong analytical skills and budget management experience.
- Previous organizational change management experience
- Excellent interpersonal and communication skills necessary to lead through change and influence without authority.
- Ability to demonstrate strategic and critical thinking, as well as p



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