Digital Product Manager

4 weeks ago

Hartford, United States Highmark Health Full time

Company : Highmark Health Job Description : JOB SUMMARY As a Digital Product Manager for My Highmark, a site for members to view claims, explore coverage, and find care, you'll play a pivotal role in representing the customer's voice throughout the product development lifecycle. As part of your role, you will establish and evangelize the vision and strategy for the Login & Registration experience for members, ensuring that it meets the needs of customers. You'll also be expected to work closely with cross-functional teams to drive increased member engagement. In this role, you will bridge technology, business, and customer needs to create remarkable digital experiences that solve customer problems, drive business value, and produce desired outcomes. You'll collaborate with digital design, digital development, and data & analytics counterparts to align and coordinate efforts for effective delivery. Additionally, you will gain alignment and support from key strategic partners and stakeholders as you oversee the execution of your vision. ESSENTIAL RESPONSIBILITIES Familiar with customer digital journeys, and their preferences and expectations. Under guidance, identifies problem areas, points of friction, and jobs to be done. Creates and tests hypotheses that translate problems into relevant digital solutions and experiences.

Serves as the point of contact for assigned digital products both internally and externally.

Familiar with the potential application of new technologies, market trends, and vendor capabilities. References the inventory of existing digital capabilities and determines whether they can solve identified problems or if new capabilities are needed. Participates in build, buy, or partner evaluations and vendor integration evaluations in collaboration with digital design, digital development, and other stakeholders. Manages multiple sources of intake and demand, sifts through the “noise” to determine priorities that will drive the best results, and manages relationships with key stakeholders.

Defines, tracks, and monitors key performance indicators and outcomes of digital products. Implements strategies to iterate and continuously improve performance of digital products.Leverages quantitative metrics and qualitative observations to derive customer insights and digital product improvement opportunities.

Familiar with the department's and the company's strategy and competitive position, and develops a holistic product vision and the corresponding product strategy to drive maximum value. Clearly set and communicate roadmaps, priorities, experiments, and decisions across audiences, from product team to key stakeholders.

Serve as accountable owner for the digital products/tools as assigned. Manages the digital product roadmap and backlog and uses input from customers and internal stakeholders to frequently refresh and re-prioritize the backlog.

Coordinate with other Product Managers to ensure cross-product alignment.Collaborates with other Digital Product Managers.

Other duties as assigned or requested.

EDUCATION Required Bachelor's Degree in Business, Science, Technology, Design, Healthcare or related field Substitutions 6 years of related and progressive experience in lieu of Bachelor's degree Preferred Master's Degree in Business, Science, Technology, Design, Healthcare or related field EXPERIENCE Required 3 years of Digital Product Management

2 years in the Healthcare Industry

Preferred 3 years with Agile Software Development Methodology LICENSES or CERTIFICATIONS Required None Preferred Product Manager Certification SKILLS Excellent written, interpersonal, communication, and presentation skills

Demonstrated ability to work with minimal supervision with a high degree of organization and attention to detail; manage multiple simultaneous tasks, assignments, deadlines, and produce results; and be results-oriented team player who leads by example, holds self-accountable for performance, takes ownership, and champions all aspects product initiatives

Proven track record of defining product requirements and launching successful products on schedule

Knowledge of software development lifecycle, from planning to delivery

Ability to lead and influence others within a matrixed organization, and leads with a true sense of urgency with the ability to engage the workforce to do the right thing every time for our customers and clinicians; Leads with a customer and clinician-centric lens and advocates for a combined customer and clinician view in all interactions

Successfully partners through collaboration and sense of urgency regarding process implementation and improvement/optimization

Experience using sketches, flow diagrams, wireframes, mockups, prototypes, customer experience blueprints, and visual concepts

Conflict Management

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