Assistant Media Planner

3 weeks ago


Birmingham, United States Deploy Alloy Full time

About the job Assistant Media Planner

Assistant Media Planner

We are looking for an Assistant Media Planner to join our team The person in this role supports the Media Planners, Media Supervisors, and Media Directors on assigned accounts throughout the media planning process. They will work closely with Media Planners and Media Supervisors to develop and maintain media plans, deliver quality campaign execution, and contribute to performance reporting and optimization recommendations.

What Youll Be Doing:

  • Creating, sending, and organizing completed media vendor RFPs, including requesting vendor media kits and information.
  • Conduct audience and industry research via media tools and resources to support the Media team in strategy and media planning, including performing MRI/Kantar runs.
  • Coordinating/attending and participating in meetings with various media vendors and taking notes on calls to send out to larger teams as follow-ups.
  • Maintaining account status sheets based on team updates
  • Help maintain flowcharts, status sheets, budget summaries, plan delivery, and research & competitive reports.
  • Support Media Planner(s) as backup contact point for internal/external accounts about media plan implementation and maintenance topics
  • Support the Media team by maintaining appropriate records of all MPAs/MPCs, written directions, recommendations, and vendor contracts, which result in client decisions or approvals, particularly authorizations to proceed with campaign changes.
  • Perform other related duties as required or assigned, such as pulling ad specs, ad screenshots, requesting third-party ad tags from Google Campaign Manager, etc.
  • Maintaining a clear view of upcoming campaigns, key campaign dates, creative switches, and media buy details.
  • Owning the contract/insertion/invoicing process
  • Assist team in pulling campaign performance data from various digital platforms and help format data for visualization.
  • Assist/own campaign budgeting, including documenting current spend and daily budget pacing across digital channels/clients.
Who You Are:
  • You are naturally curious about the advertising industry and ad tech. This translates to an eager interest in learning about the planning process from the ground up and bringing new and innovative ideas and opportunities to the table throughout the planning process.
  • Possess strong analytical and problem-solving skills
  • Detail-oriented and organized
  • A self-starter and quick learner
  • Have strong computer skills Microsoft Word, Excel, Outlook, and PPT and the ability to adapt to/learn new technologies
  • Effective at time management and prioritization; Able to handle multiple things simultaneously, sometimes with competing priorities.
  • Strong communication skills (written and verbal)
  • Positive, professional, enthusiastic, and team-oriented professional

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