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Marketing Associate

2 months ago

St Louis, United States PSC Biotech Full time

Your Role We are hiring an experienced and driven Marketing Associate to join our team in St. Louis, MO This position will collaborate closely with internal teams to develop and execute marketing strategies and initiatives to drive business growth and customer engagement. Successful candidates will have experience working in a service provider industry, proficiency in marketing tools and platforms, with a passion for innovation and the life sciences. Responsibilities Collaborate with technical teams to define clear value propositions and messaging for life sciences solutions. Work closely with sales, product, and scientific teams to align marketing efforts. Conduct market research and analysis, identify trends, competitive landscapes, and customer needs in the life science industry. Utilize AI marketing tools to enhance campaign targeting, personalization, and performance. Utilize SEO best practices to optimize content for search engines and enhance online visibility. Develop compelling content including social media content, whitepapers, blogs, case studies, etc. ensuring the development of high-quality and engaging content for various marketing channels. Manage marketing campaigns across various platforms. Develop and coordinate comprehensive marketing plans, campaigns, and schedules. Support web development activities to optimize the company's online presence, ensuring websites are user-friendly and aligned with marketing and overall company goals. Coordinate, plan, and execute industry events, conferences, webinars, and related. Proactively coordinate all event logistics, promotional materials, etc. Support sales and business teams in lead generation, implementing effective marketing and lead generation strategies. Build relationships with key stakeholders in the life sciences community. Represent PSC Biotech at industry events, conferences, etc. when needed. Additional responsibilities as assigned. Requirements Bachelor's degree in marketing, business administration, or related discipline. Proven experience supporting marketing for a service provider organization/company. Minimum 2 years of professional marketing experience. Experience in life sciences marketing preferred. Strong understanding of web development, graphic design, and promotional content creation. Proficiency in digital marketing tools and platforms. Knowledge of SEO and AI Marketing Tools. Ability to effectively coordinate marketing initiatives and tasks, working collaboratively across teams. Strong analytical skills and ability to translate data into actionable insights. Excellent communication, interpersonal, and presentation skills. Excellent organization and time-management capabilities. Strong attention to detail. Goal and results oriented. Benefits Offering a full suite of benefits, PSC Biotech is firmly focused on diligently investing in our employees who enable our company to fulfill our mission and achieve success. We want to promote balance, so you not only enjoy your work, but also have the time and resources to live your life happy and healthy. Medical, Dental, and Vision - PSC pays 100% of all qualifying employee medical premiums and 50% for qualifying dependents Insurance options for Employee Assistance Programs, Basic Life Insurance, Short/Long Term Disability and more. 401(k) and 401(k) matching PTO, Sick Time, and Paid Holidays Education Assistance Pet Insurance Fitness Benefits (Membership discounts and other perks/services at qualifying gyms like Anytime Fitness, 24-Hour Fitness, and more). Financial Perks and Discounts #J-18808-Ljbffr