Business Development Director

2 weeks ago

Glassboro, United States AKCG - Public Relations Counselors Full time

AKCG Public Relations Counselors is searching for a Business Development Director who will work with the leadership team to network, position and market AKCG Public Relations Counselors to drive growth within the companys key verticals.

AKCG is a national public relations consultancy based in Southern New Jersey. The firm builds, preserves and restores its clients positive reputations.

Responsibilities include:

New Business Leadership

  • Steward the new business process from prospecting, to pitching and proposal writing and submission.
  • Ensure alignment between firm capabilities and prospective clients.
  • Project manage mid-large size proposals and pitches, defining timing, coordinating with leads to assign team, and ensuring roles/responsibilities are clear.
  • Liaise with PR and Crisis Communications Practice Leaders to determine fit and potential of new prospects, as well as opportunities for growth among existing clients.
  • Work with the firms marketing team to develop written content for agency collateral, RFPs, award entries, case studies, and capabilities presentations.
  • Ensure team delivers high quality work on strategy, and on time.
  • Exhibit with account teams at conferences, where appropriate.
  • Support practice leaders and account team members by coaching, identifying areas for growth, celebrating successes, managing promotion process, and identifying training opportunities.

Plan & Prospect

  • Work with VP to create and execute marketing and prospecting strategy for agency, helping to develop outreach materials and contact planning.
  • Develop and maintain a database of prospects within the firms key verticals.
  • Conducts in-depth research on new business leads and prospects, past marketing campaigns and corporate announcements, and find useful insights for pitching new business.

Qualifications

  • 8+ years experience in a PR agency setting
  • 2+ years experience participating in or facilitating the new business process
  • Experience in education or aging services preferred
  • Bottom-line orientation ability to tie business development efforts to firm growth
  • Understanding of small, emerging agency environments strongly preferred
  • Strong communication, leadership, people-management and client-service skills
  • Willingness to work within the Entrepreneurial Operating System (EOS)
  • Ability to work from the firms Glassboro, N.J. office a minimum of two-three days per week
  • Ability to travel, as needed

Salary commensurate with experience beginning at $70,000 per year. Please send resume, cover letter and salary requirement to jobs@akcg.com.

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