Director of Enrollment

4 days ago

Boston, United States Mission Grammar School- Our Lady of Perpetual Help Full time

DIRECTOR OF ENROLLMENT

Mission Grammar School, Our Lady of Perpetual Help / Roxbury, MA

ABOUT MISSION GRAMMAR SCHOOL

Our Lady of Perpetual Help Mission Grammar School is an urban college prep, Catholic school dedicated to reaching individual excellence in a Faith based community rooted in Gospel values.

ROLE OVERVIEW

Reporting to the President, the Director Enrollment is an integral member of the school’s leadership team and is responsible for successfully managing and executing the schools admissions processes including but not limited to: new student recruitment, enrollment, onboarding, retention. This role also plays a vital role in the school’s branding, marketing, and communication priorities and works closely with the Director of Advancement & Communications, in addition to the President, Principal, and all members of the school staff.

RESPONSIBILITIES

Leadership:

  • Support the President and leadership team with setting vision, key annual goals, school strategy, and driving toward outcomes.
  • Coach and supervise Enrollment and Family Liaison Specialist to drive towards their role’s outcomes and support ongoing initiatives. 
  • Collaborate with the President and Business Manager to establish short- and long-term budgeting plans, especially in areas of: school operations, admissions, retention, and marketing.
  • Model leadership, integrity, and other Mission Grammar School values.
  • Connect positively with staff, and ensure a safe, clean, and aesthetically welcoming environment.

Recruitment, enrollment & retention:

  • Develop, implement, and manage the family/scholar admissions strategic plan including vision and goal setting, strategy alignment, admissions calendar creation, task execution, and campaign management of others to drive this work.
  • Oversee annual student retention process (goal, family communication, logistics support, data reporting, etc.)
  • Plan and facilitate admissions events and outreach programs (e.g. Shadow Days, open houses, individual and group tours, etc.).
  • Oversees the school process of supporting parents throughout the process from inquiry, to online applications, to enrollment processes including collection of all key documents, technical support, and financial aid guidance.
  • Oversees the financial aid procedure, notification and allocation at the direction of the school President.
  • Establish and strengthen community relationships to advance admissions including but not limited to: feeder schools, churches, local businesses, etc. Plan and execute community events and outreach programs ongoing.
  • Strategize and implement the involvement of staff and families in recruitment.
  • Oversee all student information systems data entry processes to ensure accurate and timely information is collected for all families as they transition from the inquiry to the apply and enrollment stages. Partner with external agencies such as SIS personnel to drive this process.
  • Manage accurate data metrics related to overall admissions, enrollment, retention, application, inquiry, etc. ongoing; respond to data ongoing and effectively manage up progress to supervisor, leadership team, and staff as needed.
  • Collaborate with school leadership and teachers as needed to ensure the school is prepared to receive students and smooth onboarding of students/families so they are prepared to start their first day of school. This includes, but is not limited to, partnering with leaders such as EC Directors, UPK Directors, Deans, Assistant Principals, etc. and fully owning and/or preparing for school system tools such as trackers, meetings, email communication, etc.

Communications:

  • Working in conjunction with the Director of Advancement & Communications, develop and implement a comprehensive admissions marketing plan for the school. The plan should include an internal marketing strategy to reinforce the school’s core brand messages and customer satisfaction to the parent community. 
  • Working in conjunction with the Director of Advancement & Communications, utilize web based marketing strategies to increase the school’s online presence, including effective use of social media and the school’s website.
  • Develop and manage the marketing budget, ensuring cost-effective strategies and initiatives.
  • Working in conjunction with the Director of Advancement & Communications, support the creation and production of marketing materials, including brochures, flyers, and promotional items.
  • Monitor and analyze marketing and communication metrics to measure the effectiveness of campaigns and initiatives and make data-driven recommendations for improvement.

GOALS & EVALUATION

  • Headline goals related to meeting job performance expectations of this role are:
  • 90%+ fully enrolled by the first day of school (target 390 for the 2025-26 school year)
  • 85% of new families rate the New Student Admissions Process as good/excellent on Family Survey.)
  • Job performance is evaluated by the President.
  • Minimum bi/weekly meetings with the President to report progress-to-goal and discuss strategy.

QUALIFICATIONS

  • 1-3 years of experience in operations and/or admissions strongly preferred.
  • Bachelor’s degree in related fields.
  • Ability to appreciate and communicate a passion for Catholic elementary education.
  • Demonstrated effectiveness in accomplishing organizational goals.
  • Superior communication skills, ability to execute long and short term plans, ability to collaborate confidently and effectively with key stakeholders.
  • Working knowledge of Google Suite, Microsoft Suite, and social media.

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