Director, Analytics

2 weeks ago

Minneapolis, United States Marketing Architects Full time
Director, analytics
Location: Remote/Telecommute

Hey statistics savants and math wizards ? analyze this: can you look at a haystack of data and tease out the needles of insight?

Do you relish a future brimming with big data, AI and machine learning?

If youre ready for an opportunity to tell stories with data that drive multimillion-dollar advertising decisions, then this is the opportunity youve been waiting for.

Were an All-Inclusive television advertising agency with our home base in Minneapolis. However, you can work from anywhere that works for you including cities like Chicago, Atlanta, New York, Austin, Phoenix, and more.

ROLE OVERVIEW
This is an intermediate-level position that reports to the VP of Analytics. Advertising is constantly evolving, and as a Director of Analytics, youll help support and drive innovation.

Primary responsibilities:
  • To help clients design, implement and measure TV & streaming campaigns.
  • Be an expert in your clients data and strategy.
  • Solve problems and come up with big ideas for clients.
  • Present insights and solutions clearly.
  • Drive analytical strategies and creative thinking that will result in growth.
  • Manage 1-2 analysts.
  • Collaborate and develop relationships with clients and across departments.

QUALIFICATIONS
  • 5-7 years of offline marketing experience, preferably an analytical role related to TV.
  • Degree in business, computer science, economics, marketing, mathematics, psychology, or statistics
  • Comfortable with new technology within the marketing space
  • Experienced with executing and managing big data projects
  • Insatiable curiosity and a knack for solving problems
  • Obsessive about details and organization
  • Confident in dialogue and able to debate data discovery insights
  • Strong knowledge of marketing channels
  • Self-starter who is able to work effectively and autonomously
  • The ability to make the complex simple and explain data through stories

COMPANY OVERVIEW
Marketing Architects is an All-Inclusive TV agency that gives performance brands access to high-quality, effective TV campaigns without the traditional high entry cost and ongoing challenges of optimization, scale, and measurement. Founded in Minneapolis, Marketing Architects has been helping companies connect with their customers in new and inspiring ways for more than 25 years.

Its not easy work, but it is rewarding. If youre up for the challenge of your career, lets talk.

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