Associate Director, Programmatic
1 month ago
Job Description
Associate Directors will manage a team of digital and programmatic practitioners bringing to life successful programmatic and digital campaigns across clients within the dentsu portfolio of agencies including Carat, dentsuX/360i, and iProspect. You will get on-the-job training in industry landscape and technologies, managerial skills, technology partnerships, campaign management, client services, expertise contributions, ad trafficking, analysis, and communications. This position can be performed mainly remote, but will require a few days a month on average in office and will report into the Director.
Important Accountabilities:
Define account and audience strategy incorporating the best process
Speak to data outputs, review account performance and address concerns when needed
Ensure the team follows defined process for campaign management across digital and programmatic channels, including excellent hands-on-keys activation work
Team management and communication with a focus on leading and delegating team deliverables, encouraging individual growth across team
Manage monthly investment and revenue tracking across portfolio of clients
Communicate frequently with agency leads and client to connect on team performance, campaign health, and strategic growth opportunities
Lead RFP responses that inspire creativity
Frequent contributor to experience projects
Always stay up to date on the latest dentsu activation and internal tools
Assist leadership with new business pitches
Establish quarterly plans that focus on account growth
Form strategy that guides negotiation process with site vendors, based on individual brand needs and campaign goals
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