Marketing Director

4 weeks ago

Schaumburg, United States Chapman Associates Full time

Chapman Associates is a Nationwide Mergers & Acquisitions firm with a focus on middle-market strategic acquisitions. With 70 years of business experience, we specialize in facilitating transactions that drive growth and create value for our clients. Our team comprises senior-level experienced personnel dedicated to being present in all aspects of the transactions. All marketing and operations are managed through our excellent back office with decades of industry experience. Job Description: As a Marketing Director at Chapman Associates, you will play a pivotal role in shaping and executing marketing strategies to drive business growth and enhance our brand presence. We are seeking a dynamic and experienced professional who excels in email sequence marketing, social media marketing, and implementing new initiatives while adhering to budget constraints. Responsibilities: - Develop and execute comprehensive email sequence marketing campaigns to engage prospects, nurture leads, and drive conversions. - Manage all aspects of social media marketing including content creation, community engagement, and advertising across various platforms. - Collaborate with internal teams to develop and implement innovative marketing initiatives aligned with company goals and objectives. - Analyze marketing metrics and KPIs to measure campaign effectiveness and optimize strategies for maximum ROI. - Stay abreast of industry trends and best practices to ensure our marketing efforts remain innovative and competitive. - Oversee marketing budget allocation and expenditures to ensure efficient use of resources while achieving desired outcomes. Qualifications: - Bachelor's degree in marketing, Business Administration, or related field. - Minimum of three years of experience in email sequence marketing, social media marketing, and implementing marketing initiatives. - Proven track record of successfully managing marketing campaigns and driving measurable results. - Strong analytical skills with the ability to interpret data and derive actionable insights. - Excellent communication and interpersonal skills with the ability to collaborate effectively across teams. - Detail-oriented with a strategic mindset and a passion for driving continuous improvement. Preferred Skills: - Experience in the mergers and acquisitions industry or related field. - Experience with Infor CRM. - Proficiency in marketing automation platforms such as Creatio, HubSpot, or similar tools. - Familiarity with graphic design tools and basic design principles. - Knowledge of SEO best practices and content marketing strategies.

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