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Social Media Manager/content Creator

2 months ago

New York, United States NYC Private Event Spaces Full time

Key Responsibilities:
Social Media Content:

- Develop and manage content for IG, TT, FB, YT, Threads, work with Meta Suite
- Strategize and implement original content that would improve brand’s online presence, expand following as well as increase client conversion rate
- Create & edit engaging reels, posts & stories tailored to our target audience while ensuring the company’s vision, values & personality are conveyed
- Write compelling & informative captions & CTA’s that would resonate with our audience, encourage engagement, drive traffic and increase awareness
- Designing unique & appealing on-brand visuals for carousels, stories, promotional or special events
- Write engaging Threads that would drive attention to the brand, expand target audience and expedite overall growth on the platform
- Optimize content for each SM platform while understanding the difference in content delivery and nuances pertaining to demographics, hooks, captions & CTA’s
- Plan and schedule weekly content using Meta Suite publishing tools
- Generate fresh content ideas and formats that resonate with our brand and audience.
- Monitor social media trends and insights to optimize content and timing
- Attend weekly team meetings to brainstorm, strategize content creation as well as review & evaluate social media content quality, performance, engagement rate and effectiveness.
- Track and analyze social media insights & metrics, provide weekly & monthly report on performance for each platform with recommendations on performance improvement
- Capturing high-quality images & videos of our various spaces may be required
- Work efficiently with the existing content library while keeping it organized

Collaborations & Campaigns:

- Source and implement influencer campaigns & opportunities that would be beneficial for the brand’s exposure
- Develop relationship with social media creators & influencers in NYC
- Create & manage paid ads and partnerships with DOM approval

SM Community Management:

- Monitor & respond to inquiries, messages, comments on all SM channels in a timely & professional manner
- Engage with existing audience & foster a community of loyal followers

**Requirements**:
Proven experience in a social media & digital marketing and content creation
Proactive thinker with a self-starter personality, go-getter attitude with a detail-oriented mindset
Ability to communicate efficiently, work independently & manage multiple projects as well as collaborate with the team, set priorities & meet deadlines, and adhere to brand standards
Creative problem solving & proactive troubleshooting
Understanding of all social media platforms including but not limited to Instagram, Threads, Facebook, TikTok & YouTube
Understanding of social media trends, analytics, advertising and ability analyze, adjust and improve strategies based on received data
Experience in building and growing social media communities, ability to provide examples
Strong copywriting & editing skills ability to provide examples
Knowledge of Photo Editing & Design Apps (LightRoom, Snapseed, PicsArt, Photo Room, Canva)
Knowledge of Video Editing Apps (CapCut, InShot, VN, built-in IG)
Proficiency in Microsoft and Apple technologies
Experience with file sharing software including Google Docs & Drive, iCloud, AirDrop, Dropbox, Microsoft One Drive
Passion for content creation, design, marketing, PR and social media as a whole

This is a part-time freelance position that will be ideal for someone who is looking to work remotely and attend occasional virtual meetings with a monthly in-person review of all accomplished work and future goals.
Hours: ~20-25 hours/week
Pay: $20/hr with room for growth

If it sounds like an exciting opportunity and you think you would be a great fit, please submit your resume with examples of past work/portfolio along with 3 main reasons why you are passionate about social media. We can’t wait to hear from you

**Job Type**: Part-time

Pay: $20.00 per hour

Work Location: Remote