4p Category Lead

2 weeks ago


Sacramento, United States Hewlett Packard Full time

**Job Description: 4P Category Lead**

The Poly Category team is seeking a 4P lead role for driving results for personal devices including headsets, speakerphones & personal video. The role leads cross-functional teams to develop and execute strategic priorities and the business plan globally,

**Responsibilities**:
You will be responsible for driving strategic execution on the product lines with go-to-market (GTM) initiatives and programs. You are an experienced category/go-to market leader within the technology sector. You will adept at driving results through virtual teams driving results at global level.

**Drive Results**
- Track the business at a solutions level and drive strategic product initiatives with the GBU and sales teams to positively impact the business.
- Align with central and regional marketing and product lifecycle managers to create and execute on the global 4P plan to win in the market. Responsible for monitoring sales performance across the product lines, identifying and acting on gaps or underperformance.
- Develop a comprehensive working relationship with the theatre and local market category teams across EMEA, AMER & APJ, execute key activities including supporting product transitions in these markets.
- Working closely aligned with the GBU you will feed changing market and customer needs as feedback to influence decision making.

**Product & Price**
- Working with Product Marketing and Product Lifecycle Teams to ensure effective launches of new products, create excitement and energy in the markets, articulate the product positioning well through Product Launch Communications
- Working on key initiatives with alliances marketing to develop business through strategic partnerships.
- Partnering with the operations and supply team and business finance to manage the supply and forecasting process to minimize ageing inventory and optimizing inventory turns.

**Place & Promotion**
- Develop and drive the execution of key global GTM (go-to-market) programs (demand generation / product promotions) for category to accelerate revenue and share gain.
- Implement key global program initiatives and promotional frameworks.
- Drive the execution of key global GTM (go-to-market) programs (demand generation / product promotions / new product introductions / end-of-sale activities etc) for the market category to accelerate revenue and share gain.
- Track the business at a solutions level and drive strategic product initiatives with the GBU and sales teams to positively impact the business

**Skills**:

- Experienced category/go-to market leader with strong technical knowledge and ability to understand detailed product level complexities.
- Understand market and competitive landscape, identify competitive opportunities and gaps and can develop counter strategies to win.
- Ability to work with large and complex data from multiple sources, ability to present succinct analysis of business scenarios.
- Understanding of Business Processes and Cadence. Should be able to drive cadence and rhythm in business with Global Business and Countries.
- Strong Presentation skills. Should be able to prepare and deliver Executive level business and product presentations.
- Strong Communication skills. Should be able to develop, design and deliver, both visually and verbally strong product story.
- Ability to work in a large matrix organization with multiple stakeholders across the value chain, ensuring projects move ahead with specific timelines taking all stakeholders along.
- Strong interpersonal skills. Ability to work with team members in same team, and across multiple different virtual teams, with diverse opinions and objectives. Able to drive people to a common business objective.
- Should be a self-starter, self-driven individual with an innovative and problem-solving mindset.
- Ability to manage multiple projects and timelines simultaneously with mínimal supervision
- Travel required

**Qualification Required**: Post Graduate Degree in Business Administration, with advanced degree or MBA is preferred

**Experience**: 10 years of experience in category /go-to-Market management, Product & Portfolio management

**Language**: Fluent English mandatory

HP offers a comprehensive benefits package, including:

- Dental insurance
- Disability insurance
- Employee assistance program
- Flexible schedule
- Flexible spending account
- Health insurance
- Life insurance

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The typical base pay range for this role across the U.S. is **$118,050.00 - $181,800.00 **annually with additional opportunities for pay in the for of bonus and/or equity. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.



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