Social Media Manager

5 days ago

Garden Grove, United States AstroAI Full time

**“For All of Life’s Adventures” is more than a slogan for us. It’s a lifestyle and the core of our business philosophy. AstroAI supports the adventurer within and we encourage our customers to take risks and push the envelope.**

**Introduction**:
AstroAI develops tools and products we want and need for our own adventures, then we go out and use them to make sure everyone can enjoy our products. We don’t choose products based on market interests or fancy analytics; we make our products for ourselves, based on real-life needs and expectations.
AstroAI mainly engages in selling household appliances as well as automobile tools worldwide via all kinds of online channels, namely Amazon, Walmart etc.
We never cease to explore, and always embrace new energy.

**Summary/Objective**:*
The Senior Social Media Specialist is responsible for creating strategic social media campaigns and overseeing the day-to-day duties of the company’s social media properties and social media properties. This position actively participates in data collection and analysis in order to consistently improve the company’s social media and clients’ social media practices over time.

**Duties/Responsibilities**:*
- Develop social media accounts, oversee daily operation and user relationship maintenance, and social media advertising that are consistent with the company’s brand identity
- Create consistent, meaningful content on all social media platforms such as Facebook, X, LinkedIn, Instagram, TikTok and other relevant social accounts, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns
- Collaborate with overseas teams to execute social media and marketing plans
- Establish relationships with members, tap into the needs of potential customers, guide users through various channels, and direct traffic to relevant social accounts.
- Manage a high volume of daily social media posts
- Communicate with social media followers, including responding to queries in a timely manner
- Expand KOL cooperation resources according to social media promotion needs.
- Develop and manage social influencer programs and attend social influencer events
- Use analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance
- Prepare monthly reports on social media marketing efforts
- Suggest recommendations to adjust the social media marketing strategy for optimal results
- Stay up to date on best practices and emerging trends in social media
- Analyze data to come up with updated online promotion plans
- Work with different business interface systems and people across different regions and time zones.
- Performs other duties as assigned
- Collaborate with the marketing and product development teams to develop comprehensive social campaigns aligning with company goals
- Collaborate with the content and video production teams to create highly-engaging media

**Required Education and Experience**:

- Bachelor’s Degree from an accredited college or university with a focus in Journalism, Communications, Marketing, or a related field
- Minimum of 3 years’ experience in Social Media Management and Development
- Experience working with multinational teams is a preferred
- Must be familiar with the operation methods of various platforms such as Instagram and TikTok and capturing hot spots
- Experience with the social ecology of major overseas markets and have KOL resources
- Excellent verbal and non-verbal communication skills
- Demonstrated ability to prioritize tasks and independently manage time to meet deadlines
- Intermediate knowledge of HTML and CSS is a plus

**Relevant Work Experience**:

- Experience working within the automotive or tools and equipment industries
- Excellent verbal and written communication skills.
- Experience working with Adobe InDesign, Dreamweaver, PhotoShop and related software.
- Ability to work independently.
- Prolonged periods of sitting at a desk and working on a computer.

**How to apply**:

- Please submit your portfolio that contains your video, pictures along with your CV and cover letter

**Benefits**:

- PTO and holiday pay
- Fully covered competitive Health, Vision, Dental insurance plan
- Employee discount
- Referral program
- On-site snacks and beverages, and SO much more
- Team building and holiday gifts
- Fun and friendly culture
- Career advancement and opportunities to grow

**Schedule**:

- 8-hour shift
- Monday to Friday

**Company's website**:
**Work Location**:

- Garden Grove, CA

***

**Salary: $60-$75k per year**

**Non-exempt or exempt depends on experience**

Pay: $60,000.00 - $75,000.00 per year

**Experience**:

- Instagram management: 3 years (required)
- TikTok management: 3 years (required)
- writing: 3 years (required)
- Content strategy: 3 years (required)

Work Location: In person

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