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Director, RHu Gi Franchise, Cx and Access
4 months ago
ROLE SUMMARY
The US RHU/GI franchise (XELJANZ, VELSIPITY, INFLECTRA, and ABRILADA) is one of critical importance to I&I and the future growth for Specialty Care. Velsipity, a priority brand for Pfizer, is a novel S1P receptor modulator that received approval in October 2023 for the treatment of adults with moderate to severe Ulcerative Colitis.. Two critical success factors to its continued success are optimizing formulary access and Customer Experience (CX).
The Director, CX and Access Integration is a crucial role that will lead the strategy, design, and launch of best-in-class HCP, office staff, and consumer programs to ensure a seamless customer experience for Velsipity and the RHU/GI portfolio of products. This marketing role reports to the RHU/GI Franchise Access Team Lead and will work closely with the Senior Manager, CX and Access Integration, cross-functional colleagues and external vendors.
Role Responsibilities
Specific responsibilities include but are not limited to:
- Ownership of and responsibility for post-Rx customer journey for HCPs, patients, and office staff
- Challenge the status quo while driving key metrics around initiation and fulfillment
- Lead training and delivery of CX platforms, working closely with leadership across Field Sales and Access and Reimbursement (DCC, FRM, and PAC teams)
- Serve as key member of VELSIPITY and XELJANZ Brand Acceleration Teams
- Partner with HCP and consumer marketers as well as Pfizer Digital, Business Analytics and Insights (BAI), Specialty Access and Solutions (SAS), and Medical
BASIC QUALIFICATIONS
- 10+ years of pharmaceutical experience required
- Undergraduate degree required; MBA preferred
- Extensive cross-functional leadership experience required; prior brand team experience preferred
- Bold, innovative thinking and ability to challenge norms
- Ability to understand customer needs and translate these into meaningful strategies and tactics
- Strong communication and presentation skills, ability to mobilize key stakeholders and engage senior leadership
- Demonstrated success in navigating complex projects and influencing internal and external business partners to deliver results
- Excellent negotiation and decision-making skills
- Proven track record of operating in a fast-paced, high-energy environment
- Enthusiasm and self-motivation are essential
NON-STANDARD WORK SCHEDULE, TRAVEL OR ENVIRONMENT REQUIREMENTS
- 10-20% domestic travel for POAs, Congresses, KOL engagements
- Work Location Assignment: NYHQ
Additional Offer Details:
- Eligible for Relocation Assistance: No
Additional Job Posting Locations
- United States - Pennsylvania - Collegeville
Work Location Assignment: On Premise
Relocation assistance may be available based on business needs and/or eligibility.
Sunshine Act
Pfizer reports payments and other transfers of value to health care providers as required by federal and state transparency laws and implementing regulations. These laws and regulations require Pfizer to provide government agencies with information such as a health care provider’s name, address and the type of payments or other value received, generally for public disclosure. Subject to further legal review and statutory or regulatory clarification, which Pfizer intends to pursue, reimbursement of recruiting expenses for licensed physicians may constitute a reportable transfer of value under the federal transparency law commonly known as the Sunshine Act. Therefore, if you are a licensed physician who incurs recruiting expenses as a result of interviewing with Pfizer that we pay or reimburse, your name, address and the amount of payments made currently will be reported to the government. If you have questions regarding this matter, please do not hesitate to contact your Talent Acquisition representative.
EEO & Employment Eligibility
Pfizer is committed to equal opportunity in the terms and conditions of employment for all employees and job applicants without regard to race, color, religion, sex, sexual orientation, age, gender identity or gender expression, national origin, disability or veteran status. Pfizer also complies with all applicable national, state and local laws governing nondiscrimination in employment as well as work authorization and employment eligibility verification requirements of the Immigration and Nationality Act and IRCA. Pfizer is an E-Verify employer. This position requires permanent work authorization in the United States.
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