Marketing Assistant

3 weeks ago

Wells, United States York County Community College Full time

**Bargaining Unit/Salary Level**:While our salary range for this position is fixed, we believe the opportunity to work with us and contribute to our mission is invaluable. The pay rate for this position is $21.57 per hour in accordance with the agreement between the MCCS Trustees and the MEA Administrators Unit, Pay Level 1 with a comprehensive benefits package available.

**SUMMARY**

York County Community College (YCCC), a dynamic institution with a proud 30-year history of transforming lives and communities throughout York County, Maine, is seeking an exceptional contributor to join our team as the Marketing Assistant. The Marketing Assistant at York County Community College plays a pivotal role in crafting, managing, and optimizing engaging multimedia content across various social media platforms, including but not limited to Facebook, Instagram, YouTube, and TikTok. This position collaborates closely with the marketing team to support the college's promotional efforts through graphic design tasks for digital and print assets, ensuring a vibrant online presence that aligns with the institution's goals.

At YCCC, our mission is to develop an educated, skilled, and adaptable workforce that drives socioeconomic mobility for our students and creates economic and civic prosperity for our communities. Join us in making a difference in the lives of our students and communities at York County Community College

**RESPONSIBILITIES**

Content Creation and Management (50%):

- Design, create, and manage captivating multimedia content, such as posts, videos/reels, and graphics, across multiple social platforms.

Graphic Design Support (30%):

- Assist the marketing department by providing graphic design support for college websites, digital platforms, and print materials.

Campaign Collaboration (10%):

- Brainstorm and strategize with team members to develop innovative marketing campaigns that resonate with the target audience.

Social Media Optimization (10%):

- Monitor social media trends and analytics to refine content strategies and ensure maximum engagement.

**WHAT YOU NEED TO SUCCEED IN THE POSITION**

**Minimum Qualifications**:

- Bachelor’s degree in public relations, marketing, or related field (or equivalent experience).
- One to three years of experience in a related field, or a combination of education and experience commensurate with the requirements of this position.

**Other Knowledge, Skills, and Abilities**:

- Proven experience in social media management, content creation, graphic design, and short video reels.
- Proficiency in video editing software (e.g., Adobe Premiere, Final Cut Pro) and graphic design tools (e.g., Adobe Photoshop, Illustrator, Canva Pro).
- Strong understanding of social media platforms and their requirements.
- Exceptional organizational skills with the ability to multitask effectively.
- Creative thinker with keen attention to detail and aesthetics.
- Excellent communication and collaboration skills.
- Familiarity with SEO, keyword research, and web analytics tools is a plus.

**If you are a dedicated and forward-thinking marketing professional with a strong commitment to driving engagement and building brand communities, we welcome you to consider joining our team at York County Community College. This role offers a rewarding opportunity to shape the college's marketing efforts, contribute to our institution's mission, and positively impact the perception of our brand within the student body and the broader community. Join us in creating marketing campaigns that resonate with our audience and foster a thriving academic, personal, and social environment for every student.**

**Why work for the Maine Community College System? Benefits may include**:

- Health, Dental and Vision Insurance
- Life Insurance
- Retirement Savings (option of State Retirement System or TIAA 403b)
- Flexible Spending Accounts
- Living Resources (Employee Assistance Program)
- Paid Holidays
- Statewide Locations
- Tuition Waivers
- Training
- 529 Education Plan MCCS Matching Grant

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