UX UI Designer

1 week ago


Plainsboro, United States Novo Nordisk Full time

**About the Department**

Our Commercial Strategy and Marketing group creates and delivers human-centered experiences, where innovation meets customer-centricity, driving the ultimate experience for our patients. Our focus extends beyond transactions to craft experiences as one fully integrated, aligned and connected organization that puts empathy at the center, powered by insight and foresight.

We develop an end-to-end approach to strategy, focusing on every touchpoint that impacts our customers. We leverage data and insights to inform our decision-making processes, ensuring that our strategies are rooted in a deep understanding of customer needs and behaviors. Our 'test and learn’ mindset and approach enables us to iterate rapidly and refine our strategies based on real-world results.

We are building an intentional team culture that is made up of diverse skillsets, united by the shared belief that reinvention and learning is what fuels continuous growth. Do you get excited about exploring the unknown? Does the idea of driving value through human-centered design pull you in? Are you ready to experiment with us?

**The Position**

The UX/UI Designer will play a pivotal role in shaping the UX/UI customer experience in support of the upcoming Icodec launch across marketing channels. This position involves developing and implementing strategies to enhance user experience across technology platforms and creating intuitive, user-friendly interfaces based on a deep understanding of customer preferences and behaviors.

**Relationships**

Reports to Human Centered Design Lead. Collaborates with cross-functional teams, including marketing brand teams, behavior science, analytics, and technology, to ensure alignment between design and business objectives.

**Essential Functions**
- UI/UX Strategy: Develop and implement comprehensive UI/UX strategies aligned with the Icodec brand objectives and goals. Ensure UX/UI strategy integrates insights from the customer journey, segments, and identified opportunities for experience improvement
- User-Centric Design: Lead the design of user interfaces for various channels and technology platforms, ensuring a seamless and engaging user experience. Leverage user-centered design principles to create visually appealing and user-friendly interfaces. Work closely with the behavioral science team to use customer experience insights to inform design decisions
- User Experience Enhancement: Utilize insights from behavioral data to understand user behaviors and personalize user experiences based on individual customer preferences. Integrate innovative design approaches to enhance the overall user experience
- Implementation and Testing: Create design prototypes to visualize and test design concepts as well as understand how different channels and designs flow together across channels. Iterate on designs based on user feedback and performance analytics. Ensure designs comply with accessibility standards
- Experience Optimization: Ensure that user interfaces align with cognitive and behavioral norms for optimal engagement. Implement continuous improvement initiatives based on user feedback and evolving UX/UI research or trends
- Documentation: Document design decisions, guidelines, and style libraries for reference. Include information on optimizations and outcomes
- Partner Management: Work with and advise any external partners to ensure design consistency and best practice adherence

**Physical Requirements**

20-30% overnight travel required.

**Qualifications**
- Requires a Bachelor’s degree; Master’s degree in UX/UI design or related field preferred
- 5+ years of experience, including demonstrated history in UX/UI design, with a strong portfolio showcasing successful projects
- Experience in pharmaceutical industry/life science brand marketing strategy and planning
- Experience with US life sciences organizations preferred
- Strong understanding of user-centered design principles and best practices
- Proficiency in design tools such as Adobe Creative Suite
- Demonstrated ability to drive innovation in design strategies and stay ahead of industry trends
- Strong collaboration and communication skills to work effectively with cross-functional teams
- Embodies leadership behaviors, including authenticity, servant leadership, will, empathy, decisiveness, and driving focus and simplicity
- Proven ability to lead strategic initiatives that enhance user experience through conception to innovative design and execution
- Strategic Planning, Execution and follow-through skills

We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.

At Novo Nordisk we recognize that it is no longer good enough to aspire to be the best company in the world. We need to aspire to be the best company for the world and we know that this is only possible with talented employees with diverse perspectives, backgrounds and cultures. We are therefore committed to crea



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