Global Events Manager
3 weeks ago
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**Job Description**:
Global Events Manager
The End-User Computing (EUC) Division empowers employees to do their best work from anywhere, through smart, seamless, and secure experiences.
As digital workspaces continue to evolve, we are designing and engineering VMware Anywhere Workspace, a holistic platform built on our industry-leading solutions for virtual apps, desktops, unified endpoint management and security. Our platform enables us to deliver upon our Autonomous Workspace vision, the next evolution of our offering that leverages data and artificial intelligence, to create workspaces that are self-configuring, self-healing, and self-securing. Together, our work is enabling organizations to optimize both employee experience and security, while modernizing IT and lowering operational risk.
The Elevator Pitch: Why will you enjoy this great opportunity?
For the next 12 months, we are focused on introducing our new brand (but well-known industry leader) to the market as EUC divests from Broadcom and becomes a standalone company. Our employees are excited for this future, as are our customers and partners. As one of our Global Events Managers, you’ll be joining a new and growing team of experiential marketers, defining, and executing how we bring the new company's brand to life. The team’s focus will be on creating 3-4 owned and branded events around the world and supporting select third-party vertical industry events in the US, delivered in-person and hybrid. The primary focus for this role is on external (vs employee) events.
Success in the Role: What are the performance outcomes over the first 6-12 months you will work toward completing?
This is going to be a fast-paced role from the get-go. We’re looking for someone who can quickly ramp up and take ownership of select event programs. You will play a role in researching and shaping our events, working with event vendors and agencies to plan and deliver the events. You’ll also be a lynchpin in bringing teams across Marketing and the broader business together to create strategy, content, delivery, and amplification of the events.
The Work: What type of work will you be doing? What assignments, requirements, or skills will you be performing on a regular basis?
You will join a team responsible for planning, marketing, and execution of events that touch hundreds to thousands of attendees. You’ll manage site selection, contract negotiations, and vendor management of the assigned programs, and provide cost analysis for individual events. You’ll create communications to employees for these programs.
To be successful, you’ll need to:
- Collaborate closely with internal stakeholders including marketing, sales, product and industry marketing, finance, procurement, and executive leadership to align event strategies with business objectives.- Act as primary point of contact for external vendors, nurturing relationships to enhance event success, determine timelines and delivery dates.- Continuously evaluate industry trends and best practices to innovate and improve event experiences.- Develop recommended approach around 3rd party events and sponsorship opportunities.- Offer insights and recommendations to stakeholders across content, format, and experiences.- Align with regions on priorities and targets; ensure programs are meeting KPIs and metrics that deliver on value.- Establish the complete bill of materials and package the event kit for our flagship programs and drive the project plan to ensure on-time execution.- Work with Global Brand team on updates to the executive brand and instructive guide for global marketing and agencies.
**Requirements**:
- Minimum of 6 years’ experience of large-scale event planning and management.- Experience within a corporate environment is mandatory.- Minimum undergraduate degree required. CMP or other industry certification a plus.- High degree of organizational skills (planning, coordinating, tracking) and comfort working on time-sensitive projects.- Proven track record of successfully planning and executing strategic events that drive business results.- Excellent communication, negotiation, and interpersonal skills with the ability to build relationships and influence stakeholders at all levels.- Proficiency in budget management, financial analysis and reporting.- Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.- Travel required.
What is the leadership like for this role?
The hiring manager for this role is
Gia Goodman
, Sr Director Brand, Digital, Global Events & Communications. Gia recently joined the EUC Division to build our future Corporate Marketing team.
Where is this role located?
This role can be remote and can be located anywhere in the US, however Bay Area or Atlanta locations would be preferred.
This job requisition is not eligible for employment-based immigration sponsorship by Broadcom
Broadcom is an equal opportunity em
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