Director of Marketing
3 weeks ago
**Overview**:
**Duties**:
- Develop and implement comprehensive marketing strategies to meet company objectives
- Develop and implement marketing campaigns, including digital, print, and social media
- Manage strategies for revenue growth and customer acquisiton effectively
- Conduct market research and analysis to identify trends and opportunities
- Lead, direct and execute on all marketing channels and platforms
- Collaborate with teams and thought leader to align marketing efforts with overall business goals
- Utilize analytics tools to track campaign performance and optimize strategies
- Drive SEO, podcast, and YouTube initiatives to improve online visibility and traffic
- Manage product marketing activities, including books, shows, events, product launches and promotions
**Qualifications**:
- Proven experience as a Marketing Director or similar role with a minimum of 7 years working experience (or MBA)
- Strong understanding of digital marketing, SEO, and advertising strategies
- Experience in digital marketing and/or media incuding social media, podcast, YouTube, TV, radio
- Proficiency in web development and/or tech stack tools is a plus
- Excellent leadership and communication skills
- Ability to manage multiple projects simultaneously and meet deadlines
- Experience with authors, thought leaders, media, events is an added bonus
- Familiarity with market trends and consumer behavior
Pay: $91,000.00 - $108,000.00 per year
**Benefits**:
- Dental insurance
- Health insurance
- Paid time off
**Experience**:
- Marketing: 7 years (required)
Ability to Commute:
- Scottsdale, AZ 85251 (required)
Ability to Relocate:
- Scottsdale, AZ 85251: Relocate before starting work (required)
Work Location: Hybrid remote in Scottsdale, AZ 85251
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