Horticulture Retail Sales Manager

3 weeks ago

Sacramento, United States Griffin Greenhouse Supplies Full time

_We seek the industry's best and brightest talent to join our team. Griffin offers a collaborative work environment, competitive salary, medical, and benefits package including 401k/profit sharing, retirement plan, paid vacation, paid holidays, and more._ The Retail Sales Manager plays a pivotal role in bridging the retail sales team with the broader hard goods/green goods sales staff, ensuring coherence with divisional plans and objectives. A key focus of the
- **ESSENTIAL DUTIES AND RESPONSIBILITIES**_
- Provide comprehensive support to the Retail sales team and broader hard goods/green goods sales staff, facilitating the execution of divisional plans aimed at achieving Division sales and margin objectives.
- Understand and execute on the Retail sales plan at sales rep and customer levels:

- Work with district sales managers to engage and support staff in Retail sales opportunities.
- Visit all key accounts for direct reports at least once per year.
- Visit company-wide Retail key accounts at least once every 2 years.
- Oversee, mentor, and coach the on-the-road Retail sales team, fostering their professional growth and development:

- Conduct weekly individual calls to review progress and address any needs or challenges.
- Travel with each direct report salesperson on at least three travel trips annually, providing ongoing coaching and performance assessments.
- Develop and implement comprehensive onboarding activities and initial training sessions for new hires.
- Conduct regular performance evaluations, providing constructive feedback and guidance.
- Create personalized annual development plans for each direct report, ensuring their continued progress towards achieving sales targets.
- Proactively address staff issues and concerns, including implementing corrective and disciplinary actions when necessary.
- Resolve customer issues as needed with direct reports and other Retail accounts as requested by senior managers.
- Oversee Retail Division trade show events and team meeting events.
- Develop comprehensive training plans for the retail team, including webinars and supplier travel, to enhance product knowledge and sales skills.
- Support and facilitate supplier travel initiatives to enhance territory sales, with a specific focus on targeted suppliers.
- Collaborate closely with internal staff and managers to meet team goals/objectives:

- Work with quote specialists to ensure competitive pricing while meeting Division margin goals.
- Partner with business managers to bring solutions to sales opportunities and meet margin goals - Provide valuable input and foster collaborative efforts with the Director of Sales:

- Develop comprehensive annual and fiscal sales goals and strategic plans for the retail division. o
- Ensure visibility to pertinent marketing opportunities by actively participating in key trade shows and publications, in alignment with divisional objectives.
- Communicate and prioritize division needs for technical support. o
- Conduct territory analyses to provide valuable insights and support divisional decision-making processes.
- Regularly review the sales performance of direct reports with the Director of Sales monthly to assess progress and identify areas for improvement.
- Recommend and prioritize staffing needs to ensure proper coverage and growth.
- Effectively communicate regional market needs, expectations, and competitive pressures to inform strategic planning and decision-making processes. - Perform additional projects/tasks as assigned by the Director of Sales or company management.
- This position requires regular and reliable attendance and adherence to work schedules. - Perform other related duties as assigned.
- **QUALIFICATIONS**_**Education**:

- Bachelor’s degree in business administration, Communications, Horticulture or a related field is preferred, but not required.

**Experience**:

- Previous experience or exposure in the horticultural retail industry is highly beneficial for seamless. integration into role responsibilities, but not required.
- Proven track record of sales and managerial experience essential, including supervisor experience, as This role will oversee 8-12 sales representatives.
- Ability to work autonomously with limited supervision, facilitating fast and effective transitions within the horticultural retail industry.
- Demonstrated capability to motivate, coach, and direct a team of sales representatives across multiple territories.
- Aptitude for thriving in a fast-paced environment characterized by high pressure and frequent changes. Knowledge, Skills, and Abilities:

- Understanding and implementing retail sales strategies at both sales’ representative and customer levels.
- Proficiency in working collaboratively with district sales managers to identify and capitalize on retail sales opportunities.
- Proven track record of building and maintaining strong relationships with key accounts.
- Experience in developing ongoing training plans to

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