Senior Field Marketing Manager

Senior Field Marketing Manager - Consumer Products Join to apply for the Senior Field Marketing Manager - Consumer Products role at Veeva Systems
Senior Field Marketing Manager - Consumer Products
Join to apply for the Senior Field Marketing Manager - Consumer Products role at Veeva Systems
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.
Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.
We are looking for a passionate and results-driven Senior Field Marketing Manager to lead the planning, execution, and optimization of high-impact global marketing initiatives for the Consumer Products industries (extended industries). This role focuses on driving awareness, pipeline, and revenue through integrated field programs such as industry events, company events, campaigns, executive roundtables, webinars, and localized demand generation initiatives.
You will work closely with the extended marketing team, sales, and strategy to support revenue growth and enable tight alignment between marketing and field operations.
Plan, execute, and manage field marketing programs that drive pipeline and revenue goals on a global level
Collaborate with sales teams in Europe and North America to support regional sales initiatives and develop marketing plans aligned to target markets and strategic accounts
Manage events (in-person and virtual) including logistics, promotions, content, and post-event follow-up to ensure impact and ROI
Develop integrated campaigns in partnership with digital, content, and product marketing teams
Execute localized marketing strategies tailored to market dynamics and customer segments
Monitor, measure, and report on campaign performance and pipeline contribution
Maintain strong communication and alignment with sales, strategy, and global marketing teams
6+ years of experience in demand generation/field marketing within B2B enterprise software or cloud-based solutions
~ Strong background in marketing, including events, webinars, and lead generation
~ Excellent project management skills with the ability to manage projects with cross-functional teams and tight deadlines
~ Self-directed, adaptive and able to manage multiple projects against expectations
~ Proven ability to build trusted relationships and work in a team environment, with the ability to influence (marketing, strategy, sales)
~ Experience with marketing automation tools
~ Bachelor's degree required

Experience with HubSpot
Any second language is a plus
Medical, dental, vision, and basic life insurance
~ Flexible PTO and company paid holidays
~ Retirement programs
~The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.
Veevas headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.Employment type Full-time

Job function Marketing
Industries Software Development, IT Services and IT Consulting, and Pharmaceutical Manufacturing
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