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Art Director

1 month ago


New York, United States Crawford Group Full time

Crawford Group (www.crawfordgroup.com) is seeking an Art Director - Media Events to join our client's team in New York, NY. Looking for a self-starting, hands-on conceptual designer who will bring original ideas and a fresh, stylish approach to each project. Someone who takes ownership of their projects and can drive them from start to finish. Experience working on live events experiences and marketing campaigns are what we are in search of. Portfolios of design work to demonstrate this experience are to be included with applications of interest

About Crawford Group.
We are revolutionizing how marketing gets done Crawford Group provides expert marketing, digital, creative, events, and communications talent solutions for marketers.
Our customers want flexibility in their workforce solutions and need experts with the skills and capabilities to deliver on revenue and pipeline growth through marketing activities. At Crawford Group we believe in developing collaborative customer relationships to create the best talent solution for their marketing organization's needs.

Responsibilities:

  • Oversee guidelines, style guides, toolkit development for region
  • Uphold overall brand architecture and development
  • Uphold consistency of visual ID
  • Own the development of net new identities or large brand refreshes
  • Manage Figma & Adobe Creative Suite creative workflows alongside PMs (sharing brand assets with external vendors)
  • Work with Creative Director on net new identities , style guide refreshes , Campaign Ideation
  • Pitch ideas and conceptual work to stakeholders and speak to the creative process
  • Bring a strong and sophisticated sense of design, excellent typography skills, and a deep understanding of design principles
  • Have impeccable attention to detail and passion for a job well done
  • Independently and efficiently manage your workload, with help from project managers and project management systems (Asana)
  • Develop and ideate concepts for full marketing campaigns and live events and bring the designs to life in production
  • Create, iterate, present, and deliver exceptional design solutions
  • Work within a defined but dynamic and always evolving visual/brand system
  • Experience proofing large scale print assets (press walls , step and repeats, wayfinding, dimensional logos, etc..)
  • Develop detailed print proof decks and guides for on site installation/ implementation
  • Critically think through multiple scales of printed graphics , small format assets all the way through to environmental application (both physical OOH and on digital content on screen)
  • Timely presentation & deck design when needed
  • Work on both PC and Mac platforms; design will be on the Mac
  • Communicate and collaborate globally with other designers
  • Be a proactive problem-solver and effective communicator
  • Work alongside marketing stakeholders and address feedback in a timely and thoughtful manner
  • Be cool under pressure, detail-oriented, self-motivated, organized, and able to multitask
Qualifications:
  • Ability to come up with Visual Identity and conceptualize their thinking
  • Sign off on final assets, both digital and physical (material samples)
  • A strong sense of style, excellent skills in: typography, photography, and video
  • A 360 degree integrated thinker who is able to create and rollout multi-channel campaigns in partnership with copywriting resources and other art directors globally
  • Experience in the design and art direction of large scale branding efforts, cohesive campaigns, live events, and content marketing
  • Experience working within a defined but dynamic visual/brand system
  • Strong digital design skills and experience working on digital marketing, website development, mobile web, mobile apps, and micro content
  • Understanding of current digital design and UX/UI best practices
  • Comfort in working closely with developers and printers in seeing complicated jobs through production
  • High level communication skills with the ability to receive and interpret complex creative briefs, present ideas creatively and effectively
  • Experience working in a fast-paced work environment
  • Strong operating knowledge of Figma and Adobe Creative Suite
  • Experience working in project management tools (i.e. Asana)
  • Working knowledge of Sketch, Zeplin and Invision, a plus
  • Strong track record both as an individual contributor and as a key member of a team
  • A flair for delivering visual concepts in the context of defined strategies and copy approaches
  • Industrial and environmental design experience, knowledge of motion graphics and interaction design, skills in art direction and experience directing shoots, are all a plus
  • Experience with working on in-person experiential events and marketing campaigns to promote and generate audience engagement leading up to the event.
  • A portfolio that demonstrates excellent design work (marketing campaigns, event architecture design, brochures, reports, digital assets, pre-press, color)

Location: New York, NY
Duration: Consulting
Rate: D.O.E., W2 consultant of Crawford Group

Committed to Diversity.
We believe in approaching every interaction with honor, respect, and positive intent. Building diverse teams that foster creativity, innovative thinking, and opportunity for all. Ultimately, we know that our commitment to inclusion across race, gender, age, religion, identity, and experience drives us all forward every day.

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