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Area Associate Director of Leisure Sales

2 months ago


Bethesda, United States Auberge Resorts, LLC Full time
Area Associate Director of Leisure Sales
  • Full-time

This role will support our four properties in Mexico: Etéreo in Riviera Maya, Chileno Bay Resort and Esperanza Resort in Los Cabos and Susurros del Corazon in Punta de Mita and Hacienda AltaGracia in Costa Rica, to make up Auberge - Latin America.

*The position is remote based, with location preference of New York, New Jersey or Connecticut, with other Northeast locations considered secondarily.

The Area Associate Director of Leisure Sales is responsible for identifying and sourcing leisure business in accordance with the collection’s strategic plan to maximize room revenue during peak and non-peak periods. This role reports directly to the Area Director of Sales and works closely with the revenue team to ensure that the leisure sales strategy is in line with properties' business needs.

Essential Functions

  • Oversee account and production goal in the assigned region.
  • Support the collection revenue goals by generating leisure business at each hotel. Organize and schedule direct sales efforts via phone, email and in person. Average of 5 prospecting efforts per day are expected (25 per week).
  • Evaluate and initiate opportunities for developing new sources of business.
  • Plan and execute a 12-month strategic business plan and play a key role in the development of the hotels' leisure marketing plan.
  • Build effective relationships with consortia accounts - AMEX FHR, Virtuoso, Signature, etc., as well as effective relationships with luxury travel agents in assigned territory.
  • Visit, present and effectively communicate the Cabo resorts to assigned territory.
  • Support the hotels' wholesale account strategy.
  • Support and participate in weekly Revenue Management Calls, scheduled conference calls with Area Director of Sales and property-specific calls as needed.
  • Accurately maintain and build a Sales force database of clients.
  • Responsible for overall accuracy of the regional database.
  • Maintain ethical and professional standards of sales service.
  • Ability to work flexible days and hours.
  • Provide positive, proactive engagement with the property hotel General Managers and Area Director of Sales and Marketing.
  • Provide feedback and goals and objectives in preparation of annual sales plans and budgets.
  • Ensure effective leisure pricing strategies are properly communicated to leisure clients.
  • Assist Area Director of Sales & Marketing as needed on corporate initiatives.
  • Develop regional planning and strategies to increase brand exposure.
  • Evaluate promotional events, trade shows, community and industry events to ensure attendance produces the proper return on investment.
  • Maintain customer, trade, industry and staff relations.
  • Assist DOSM in training and growth of coordinator position.
  • Target key accounts to host familiarization trips to increase ROI.
  • Work with tourism organizations to maximize regional opportunities and buying power.

Required

  • Four-year college degree or equivalent education/experience.
  • Minimum 3 years sales experience in a related position in luxury hotel sales environment.
  • Demonstrated record of driving sales revenues in hotel environment.
  • Full written and verbal fluency in English.

Preferred

  • Prior experience selling multiple properties or brands.
  • Prior experience in international hotels/resorts.
  • Prior experience working in a remote sales office setting.
  • Fluency in Spanish is also preferred.
  • Prior experience working with professional organizations that support leisure.
  • Knowledge of GDS, Virtuoso.com, AMEX FHR Portal.

Travel Requirements

  • Travel domestically and internationally to promote resorts to travel agents, at tradeshows and to the resorts.
  • Travel to resorts as requested for sites, meetings and travel professional related FAMs.
  • Travel for internal sales and marketing meetings.

Auberge Resorts Collection is a portfolio of extraordinary hotels, resorts, residences, and private clubs. While each property is unique, all share a crafted approach to luxury and bring the soul of the locale to life through captivating design, exceptional cuisine and spas, and gracious yet unobtrusive service. With hotels and resorts across three continents, Auberge invites guests to create unforgettable stories in some of the world’s most desirable destinations. Please visit aubergeresorts.com to learn more about our Collection.

Esperanza Services Company LLC is an Equal Opportunity Employer, M/F/D/V. Esperanza Services Company LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

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