Director of Sales

3 weeks ago


Town of Lancaster, United States Sealing Devices Inc. Full time

Director of Sales & Marketing - Sealing Devices Inc. Responsibilities Create and implement a clear sales and marketing plan aligned with production capabilities and market demand to attract and retain customers. Develop and execute a multi‑year sales strategy aligned with corporate growth, market share, and profitability objectives. Identify and pursue new markets, products, distribution channels, and partnerships to expand customer reach. Define annual sales goals and performance metrics to ensure consistent achievement of revenue and margin targets. Provide regular market insights, forecasts, and performance analyses to executive leadership. Work with Operations and Finance to align sales forecasts with production capacity and inventory planning. Coordinate with related departments such as Customer Service, Estimation, and Purchasing to support sales forecasts and growth goals. Build, lead, and mentor a high‑performing sales organization with a culture of accountability, customer focus, and continuous improvement. Oversee marketing strategy, campaign planning, and budget management. Collaborate with the Marketing Manager on campaign design, trade shows, and content marketing. Monitor marketing effectiveness through lead generation metrics, digital analytics, and ROI reporting. Own the sales department P&L and ensure disciplined management of margins and pricing strategies. Utilize CRM tools and analytics to manage pipelines, track KPIs, and improve forecast accuracy. Uphold compliance with ITAR, AS9100, and ISO standards and ensure adherence to all company policies, safety regulations, and quality systems. Qualifications Bachelor’s degree in Business, Marketing, or Engineering; MBA preferred. 10+ years of combined sales and marketing leadership in manufacturing (aerospace/industrial preferred). Deep understanding of technical B2B sales, distribution channels, and industrial supply chains. Strong experience managing budgets and aligning sales and marketing strategies. Skilled in CRM, automation, and analytics tools (Salesforce, HubSpot, or similar). Exceptional leadership, communication, and strategic planning skills. Seniority level Director Employment type Full-time Job function Sales and Business Development Industries Manufacturing #J-18808-Ljbffr



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