Social Media Specialist

ANDMORE is an omnichannel wholesale marketmaker that fuels opportunities for wholesale buyers and sellers to connect, grow and prosper through physical markets, design centers, and digital channels. The company owns and operates more than 20 million square feet of premium event and showroom space, hosting live events in Atlanta, High Point, N.C., Las Vegas, and New York City. By pairing face-to-face events with always-on digital channels, ANDMORE provides truly omnichannel business platforms for its global customer base. What You'll DoThe Social Media Specialist, Apparel at ANDMORE is responsible for creating, executing, and optimizing social media strategies tailored to our Apparel markets, including Atlanta Apparel, Las Vegas Apparel, and Formal Markets. This role is critical in elevating brand awareness, driving engagement, and building a dynamic social media presence across various platforms. Working cross-functionally with our content, digital, and PR teams, the Specialist will develop and curate engaging content, manage social media campaigns, and ensure alignment with ANDMORE's overall marketing objectives. The ideal candidate is a creative thinker with strong writing skills and a passion for the apparel and fashion industry.Position ResponsibilitiesSocial Media Strategy & Execution: Develop and execute a comprehensive social media strategy for the Gift & Home sector, including both organic and paid content that aligns with brand goals and engages target audiences.Content Creation & Curation: Create, schedule, and manage high-quality content for social media channels, including but not limited to Facebook, Instagram, YouTube, and TikTok. Tailor content to various stages of the marketing funnel, from awareness to conversion.Community Management: Oversee community engagement across all platforms, responding to comments, messages, and inquiries in a timely manner to foster an engaged and loyal audience.Cross-Functional Collaboration: Partner with the editorial, PR, and digital marketing teams to align social content with broader marketing campaigns, ensuring consistent messaging across digital, print, and experiential platforms.Influencer & Partnership Engagement: Collaborate with influencers and key partners in the Apparel industry to extend reach, create sponsored content, and drive engagement through authentic storytelling.Campaign Analytics & Optimization: Track and analyze social media performance metrics, presenting key insights and recommendations to enhance reach, engagement, and ROI. Adjust campaigns based on performance to maximize results.Cross-Promotional Initiatives: Support cross-promotional opportunities with designers, buyers, and other key industry partners to increase brand visibility and engagement.Platform & Trend Monitoring: Stay up-to-date with the latest social media trends, tools, and best practices, ensuring ANDMORE's Gift & Home presence remains current and competitive. Monitor competitor activity to identify opportunities for differentiation.Content Management: Collaborate with the content and digital teams to maintain a cohesive content calendar that reflects ANDMORE's strategic priorities across social media, ensuring timely and relevant posts.QualificationsBachelor's degree in Marketing, Communications, or a related field.Minimum of 3 years of experience in social media management, ideally within the events, retail, apparel, or fashion industries.Strong understanding of social media platforms, audiences, and tools for scheduling and analytics (e.g., Sprout Social, Later).Exceptional written and verbal communication skills with a keen eye for visual storytelling.Proven track record of executing successful social media campaigns with measurable results.Familiarity with photo and video editing tools (e.g., Canva, Adobe Premiere Rush, CapCut).Team-oriented mindset with strong cross-functional collaboration skills.Ability to thrive in a fast-paced environment, balancing multiple projects with precision and creativity.Availability to travel to markets as needed to support social media coverage.Personal Characteristics Energy, drive, vision, and credibility to partner with the team whose operational excellence is critical to the success of the companyActively participates in creating and maintaining a work environment and culture that fosters team spirit with a focus on the achievement of collective goalsDemonstrated ability to influence and work closely with team at all levels within the organizationSensitivity to the business practices, rules and regulations, effective business tactics, and cultural norms of the environmentExcellent communication and interpersonal skills in dealing with internal staff and business partnersUpbeat and positive attitude, commitment to winning resultsSelf-motivation and deadline-driven focusAbility to maintain confidentiality and professionalismEach of the items listed is considered an essential function of the position.However, the duties, responsibilities and requirements presented in this job description are intended to be broad-based and high level and should not be construed as an exhaustive list of all roles or responsibilities for the position.The Company reserves the right to alter the duties and responsibilities of the position. ANDMORE ValuesPut The Customer First - We listen to and respect our customers to deliver exactly what they need.Never Give Up - We act with passion and grit to tackle every challenge that comes our way.Live With Integrity - We put a premium on trust and hold ourselves accountable-no ifs, ands, or buts.Serve As A Force For Good - We value diverse perspectives and support the ecosystems in which we operate.Grow Stronger Together - We collaborate and build connections to create meaningful opportunities.Why you'll love working at ANDMORE.Our Team Members are our most critical asset. The foundation for our success is built on teamwork, talent, creativity, hard work, and dedication. Together, we truly have a transformational opportunity to positively impact the industries in which we work. We are pleased to offer a wide array of comprehensive benefit programs and services that you would expect to see at a great company like ANDMORE including competitive medical, dental, vision, EAP, FSA, and 401k Retirement Match to name just a few. There are also a few differentiators like unlimited PTO, paid parental leave, BYOD (cell phone compensation), tuition reimbursement, Workplace Rewards providing discounts to a wide variety of consumer products and services, a "seed" grant of at least $1,000 annually into your Value HSA Plan, and considerably moreDiversity creates a healthier atmosphere: ANDMORE is an Equal Employment Opportunity/Affirmative Action employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.About ANDMOREANDMORE is an omnichannel wholesale marketmaker that fuels opportunities for wholesale buyers and sellers to connect, grow and prosper through physical markets, design centers, and digital channels.We are unique in that we own and operate the largest wholesale showroom buildings in the world where retailers and designers come to purchase products for their stores or clients - like a shopping mall for wholesalers. We also recognize that purchasing happens all year long, not just during market weeks, so we provide digital opportunities for buyers and sellers to connect anytime, anywhere as customer needs dictate.ANDMORE is a Blackstone and Fireside Investments portfolio company. For more information, visit www.ANDMORE.com.