Growth / GTM lead
4 weeks ago
OverviewWe’re looking for a GTM & Growth Lead who can take Just Words’ story to the world, across content, community, and customer channels. This is a hands-on, high-ownership role that combines marketing, sales, and creative storytelling. You’ll lead everything from outbound campaigns to content marketing to podcasts, AI dinners, and partnerships, turning brand awareness into qualified conversations and pilots. You’ll work directly with the founder to shape Just Words’ GTM playbook, build momentum across the funnel, and experiment relentlessly to scale what works.Base pay range$60,000.00/yr - $150,000.00/yrWhat You’ll DoDefine and execute the GTM strategy - multi-channel, and grounded in a strong understanding of the ICPOwn content marketing - create thought-leadership pieces, customer stories, and narratives that stand outRun outbound and ABM programs targeting CMOs, Growth, and Lifecycle leaders at top enterprisesHost and scale community-driven events (AI x Growth dinners, panels, workshops, etc.)Drive founder-led storytelling - shape posts, podcasts, and press narratives that build authorityExperiment with multi-channel growth loops - email, LinkedIn, partnerships, referralsBuild the early GTM ops stack (Attio, Apollo, Notion, Loom, etc.) and report on funnel performanceYou’ll Thrive If YouAre an ex-founder or part of an early founding teamAre a generalist operator who can write copy, design outreach, and close leadsAre proactive, disciplined and high energyCan context-switch and tackle moving parts in multiple projects and stakeholdersHave experience in Growth, GTM, or Marketing at a fast-growing SaaS or AI companyUnderstand how to tell a product-led story that resonates with marketers and execsAre good at articulating thoughts in the form of blogs and short form contentHave experience running outbound or ABM campaigns, ideally targeting enterprise or mid-market marketing teamsAre comfortable hosting conversations - whether on stage, podcast, or dinner tableHave strong creative instincts paired with analytical discipline — you test, measure, and iterateWhy Join Just WordsBe part of the hyperscaling journey from 1 to 100Be part of a founding GTM team at a YC + Sequoia-backed AI company redefining marketingBuild the brand and positioning of the company ground upWork directly with leadership from Twitter, Pinterest, and Goldman SachsCompetitive salary + meaningful equity + unlimited storytelling potentialExample ProjectsLaunch the “AI Marketer” podcast and newsletterDesign and host a private AI x Growth dinner series during major events (e.g., TechCrunch, Braze Forge)Create and distribute mini case studies - “How Notion 5×’d engagement with AI”Build outbound workflows that get meetings with top lifecycle leadersSeniority levelMid-Senior levelEmployment typeFull-timeJob functionMarketing and SalesIndustriesSoftware DevelopmentAbout Just Words: We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
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