Demand Generation Marketing

3 weeks ago

San Francisco, United States Knowtex Full time

Company Overview Knowtex is building the future of voice AI operating systems for clinicians, transforming how healthcare documentation happens at the point of care. Founded by Stanford AI scientists with deep clinical experience, we're experiencing explosive growth across both commercial health systems and federal healthcare, with our ambient documentation platform scaling rapidly to thousands of clinicians across hundreds of specialties. We’re at an inflection point where cutting‑edge AI meets real clinical impact, giving clinicians hours back each day to focus on what matters most - their patients. Position Overview Own and scale our pipeline generation engine. You’ll be the architect of our multi‑channel demand strategy, driving qualified leads across our core segments: federal healthcare (VA), multispecialty practices, and commercial health systems. This is a high‑impact role where you’ll build campaigns from scratch, optimize our entire funnel, and directly influence sales and revenue growth. You’ll work cross‑functionally with Sales, Product, and Customer Success to understand what resonates with clinical decision‑makers, health system administrators, and federal procurement teams—then translate those insights into campaigns that drive measurable pipeline growth. Required Qualifications 3-4 years of B2B demand generation experience, preferably in healthcare technology, SaaS, or selling to clinical/federal buyers Proven track record generating pipeline and hitting MQL/SQL targets in a high‑growth environment Deep expertise across demand gen channels: paid media, email marketing, content marketing, ABM, events Strong analytical skills with experience in marketing attribution, funnel optimization, and ROI analysis Hands‑on experience with marketing automation platforms and CRM systems (HubSpot, Marketo, Looker) Exceptional project management skills—you can juggle multiple campaigns and hit deadlines without sacrificing quality Excellent written and verbal communication, with ability to craft compelling healthcare‑focused messaging Preferred Qualifications Experience marketing to healthcare decision‑makers: physicians, practice administrators, health system executives, or federal procurement Understanding of healthcare IT landscape: EMR/EHR systems, clinical workflows, HIPAA compliance Experience with federal contracting sales cycles (VA, DoD) or selling into government healthcare Background in vertical SaaS, AI/ML products, or healthcare automation platforms Familiarity with clinical specialties (oncology, orthopedics, etc.) and specialty‑specific pain points Track record launching and scaling ABM programs in complex enterprise sales environments Benefits Meaningful equity compensation Unlimited PTO Premium health, dental, and vision coverage 401(k) plan Hybrid work model: 3 days/week in our San Francisco office Compensation Range $90,000 – $120,000 per year Seniority Level Mid‑Senior level Employment Type Full‑time Job Function Marketing and Sales Industries Hospitals and Health Care #J-18808-Ljbffr

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