EverPro - Senior Growth Manager, Fintech

Senior Growth Manager, Fintech At EverCommerce, we are on a mission to digitally transform the service economy with tailored, end-to-end SaaS solutions that simplify and empower the lives of our 700,000+ customers. As a leading service commerce platform, our modern digital and mobile applications create predictable, informed, and convenient experiences between customers and their service professionals in the areas of Home & Field Services, Health Services, and Wellness industries. We are building an extraordinary company and looking for talented, energetic, and motivated people to join our team. The EverPro business within EverCommerce offers business management solutions that help home and field service small businesses work more efficiently and improve every touchpoint with their customers. Software solutions customized for field services, landscaping, pest and lawn, remodeling and roofing help these businesses with everything from scheduling and tracking jobs, to quoting, invoicing and payments processing, to customer relationship, review and reputation management. The Invoicing vertical within EverPro focuses on business management and payments solutions for small service businesses through our Invoice Simple and Joist products. These solutions help service professionals efficiently manage their business finances, from creating estimates and invoices to processing payments and tracking jobs. Our products serve hundreds of thousands of freelancers, solo entrepreneurs and microbusinesses across hundreds of industries across multiple geographies. The Senior Growth Manager, Fintech will drive payments adoption and utilization across the full funnel of our Invoice Simple and Joist products. You'll be a hands-on growth practitioner with the analytical chops of a seasoned data expert and the execution mindset of a product builder. Working closely with the Invoicing Growth and Strategy team and the Payments Growth Product Management and Marketing teams, you'll own the end-to-end payments growth strategy, from understanding user flows and identifying friction points to designing and executing experiments that drive meaningful business outcomes. You're not just optimizing vanity metrics you're laser-focused on increasing payments adoption by merchants and driving buyer utilization to close out invoices. You’ll collaborate extensively with product, marketing, data, design, and research teams to understand customer needs, analyze usage patterns, and build compelling cases for product and experience improvements. You thrive on turning insights into holistic action, whether that’s through in-app messaging, workflow optimization, or feature-driven growth levers that remove barriers and accelerate payments adoption. Key Responsibilities Drive Payments Growth Strategy Support the product management team on hands-on experimentation across the entire payments funnel, from merchant onboarding to buyer checkout completion Identify and help prioritize growth opportunities through deep analysis of user flows, drop-off points, and usage patterns Support the design and execution of A / B tests and rapid iteration cycles to optimize conversion rates and reduce friction Master the User Experience Become the expert on payments user journeys across both merchant and buyer experiences Partner with design and research teams to understand customer pain points and unmet needs Analyze user behavior data to identify gaps in performance and build compelling cases for product improvements Help optimize onboarding flows, payment setup processes, and checkout experiences to maximize adoption Cross-functional Collaboration Work closely with product teams to integrate growth initiatives directly into product roadmaps Partner with marketing to align on messaging, positioning, and campaign strategies that drive payments adoption Collaborate with data teams to build robust tracking, attribution, and performance measurement frameworks Support design and research teams in user testing and experience optimization initiatives Data-Driven Experimentation Work with the product team to design clear hypotheses, success metrics, and KPIs for each growth initiative Leverage tools like Amplitude, Looker, Periscope, Braze, and Segment to track performance and identify opportunities to optimize campaigns Build dashboards and reporting frameworks to monitor payments funnel performance Create forecasting models to predict the impact of growth initiatives on key business metrics Innovation & Optimization Explore new growth channels, tactics, and technologies to accelerate payments adoption Help develop automated workflows and in-app messaging strategies to guide users through payments setup Help continuously iterate on messaging, positioning, and user experience based on data and user feedback Stay current on payments industry trends and competitive landscape to identify new opportunities Serve as a relay of best practices / learnings to other EverPro product and marketing teams Qualifications Must-Haves 8+ years of experience in growth, product management, or related roles with proven track record of driving user adoption Strong product experience with deep understanding of user experience principles and conversion optimization Previous experience specifically with fintech, payments products or payment processing platforms, or B2B SaaS environments Proficiency with analytics and growth tools including Amplitude, Looker, Periscope, Braze, and Segment Strong analytical skills with ability to design and execute A / B tests and interpret complex data Experience collaborating cross-functionally with product, marketing, design, and research teams Demonstrated ability to identify user friction points and design solutions to improve conversion Excellent communication skills and ability to build consensus around growth initiatives Comfortable with iterative experimentation and learning from both successes and failures Nice-to-Haves Background in small business or SMB-focused products Experience with workflow automation and customer lifecycle marketing Familiarity with invoice-to-cash processes and business financial workflows Understanding of merchant services and payment acceptance for small businesses Personal Characteristics Hands-on executor who thrives on turning insights into action and seeing direct impact from experiments Analytical problem-solver who combines rigorous data analysis with creative growth tactics User-obsessed with natural empathy for customer pain points and drive to create seamless experiences Collaborative partner who builds strong relationships across teams and functions Growth mindset with passion for rapid testing, iteration, and continuous improvement Results-oriented with focus on meaningful business outcomes rather than vanity metrics EverCommerce considers factors such as (but not limited to) scope and responsibilities of the position, candidate's work experience, candidate's work location, education / training, key skills, internal peer equity, external market data, as well as market and business considerations when making compensation decisions. The target base compensation for this position is $140,000 to $155,000 CAD per year in most US locations. EverCommerce is an equal opportunity employer, and we value diversity at our company. We do not discriminate based on race, religion, color, national origin, gender identity, sexual orientation, age, marital status, veteran status, or disability status. We look forward to reviewing your credentials and getting to know more about your experience The EverCommerce team is distributed globally, with teams in the U.S., Canada, the U.K., Jordan, New Zealand, and Australia. With a widely distributed team, we are used to working remotely across different time zones. This role is open to candidates based in Ontario, Canada if you're close to one of our offices, we can set you up in-office or you can work 100% remotely. Please note that you must be eligible to work without sponsorship to qualify for this position, and this role will require travel to our Corporate Headquarters in Denver, Colorado, or to other office locations around North America. #J-18808-Ljbffr