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Marketing Coordinator

2 months ago

Baton Rouge, United States Click Here Digital Full time

Job Description

At Click Here Digital, a Marketing Coordinator ("Junior Account Manager") supports our multi-million dollar clients in many ways with tracking data, conducting mystery shops, reviewing analytics. The Marketing Coordinator also assists and supports the Account Services team with client tasks.

In-Office , Full-Time Position : Monday - Friday 8:30am-5:30pm

Responsibilities:

SALES OPTIMIZATION AUDITS

  • Completing various audits such as:
    • Mystery Shops: Submitting test leads to our client to evaluate how we compare to their competitors
    • Call Audits: Listening and evaluating the effectiveness of the lead handling process.
    • Customer Matchbacks: Matching customers in a database to see if our ads influenced their recent purchase.
  • Review Sales Optimization audits to ensure standards are being met on each audit before being delivered to the client.
  • Update website with promotional specials
  • Monitor budgets by comparing and analyzing results
  • Prepare marketing reports from sales data
ACCOUNT MANAGEMENT SUPPORT
  • Assist and support Account Services team analyze sales forecasts, prepare marketing and advertising strategies
  • Plan and organize promotional presentations
  • Coordinate client requirements with internal teams
ONGOING TRAINING + DEVELOPMENT
  • Develop a thorough knowledge of the automotive industry and its sales processes.
  • Participate in company training related to our current products and services.
  • Maintain current Google Analytics Certification, Google Mobile Certification, and Google AdWords Certifications at all times.
  • Other Duties may be assigned
Requirements:
  • Bachelors of Science in Digital Advertising, Marketing, Business, Data Analytics, Mass Communications or relevant experience
  • At least 1 year of Digital Marketing experience with an understanding of digital channels (SEO, SEM, Social, Programmatic, CTV, etc)
  • Experience analyzing and summarizing data
  • Organized with ability to meet tight deadlines
  • Strong attention to detail
  • Excellent communication skills, both written and verbal
  • Proficient with Google Sheets/Microsoft Excel