Product Marketing Manager

1 month ago

boston, United States Legit Security Full time

Legit Security is a cybersecurity company delivering an application security posture management (ASPM) platform that enables secure application delivery. In 2023, Legit closed a $40 million series B round and was named to the prestigious Fortune Cyber 60 list. We already count Google, AIG, Freddie Mac, KraftHeinz and the NYSE, among others, as customers – and we are just getting started.


To empower our growth goals, we are looking for an outstanding manager or senior manager of product marketing. Reporting to our CMO, the Manager/Senior Manager of Product Marketing will be a leader in the organization responsible for driving clear and compelling product positioning, supporting content and sales enablement. The director will also be expected to serve as an external spokesperson at events, conference and tradeshows; they will also be expected to engage with customers, industry analysts and media.


To succeed in this role, the candidate must be able to move fast. 2024 will be a big year for Legit and we have no time to waste. The candidate must also be highly collaborative – across marketing and, importantly, the organization more broadly and at all levels. We also expect this candidate to have the confidence to work independently and take intelligent risks. We welcome new ideas and creativity

Experience in cybersecurity marketing is required. The role is hybrid (home/office) with the expectation of working in our Boston office 2-3 days per week.


Job Responsibilities:

  • Develop clear, compelling and customer value-driven messaging for the Legit platform’s capabilities and use cases.
  • Lead cross functional teams (e.g., marketing, product management, sales, engineering) in driving marketing programs and launches that support our brand and ARR goals.
  • Drive all planning and execution; oversee timelines; coordinate cross-functional teams; drive post-launch analysis and reporting.
  • Engage with leaders on the executive team (e.g., CEO, CPO, CTO, CRO, CMO) to align on product marketing strategies and plans.
  • Partner closely with product management to understand and prepare for forthcoming roadmap items, and present capabilities to various constituents (e.g., customers, prospects, analysts).
  • Align with sales, sales engineering and field CTOs to both enable these teams and collect input from customers and partners that will help Legit continually improve its messaging.
  • Communicate product capabilities and benefits through a wide range of written content (data sheets, solution briefs, white papers, web content), graphics/illustrations, presentations, videos, webinars, blog posts, and more.
  • Conduct market research to help the team better understand the market landscape, our competition, and key events that may impact our business.
  • Support the demand generation team with marketing content for effective campaigns and programs.
  • Present at webinars and conferences as a spokesperson for our platform and solutions.
  • Interact with customers to capture use cases, benefits, and case studies.
  • Develop and deliver sales training content to improve sales performance.


About You:

  • Great attitude – positive, collaborative and a team player
  • Extremely proactive – you don’t wait to be told what needs to be done.
  • Operate with urgency – you see what must be done and work to get it done.
  • Communicative – you share progress, obstacles and updates.
  • Creative – you are confident enough to try new ideas and approaches.
  • Excellent written, verbal, interpersonal, and presentation skills.
  • Experience leading cross functional teams and collaborating up, down and across an organization.
  • Track record of quality marketing content creation.
  • Loves making a strong impact in entrepreneurial startups.


Requirements

  • Experience with B2B SaaS products.
  • At least 8 years of product marketing experience; minimum of 3 years in cybersecurity (application security experience highly desirable).
  • Ability to travel up to 20%, as needed.
  • Willing to work in a hybrid environment with the expectation of working in our Boston office 2-3 days per week.
  • Bachelor’s degree.


Legit Security provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic.


If you think you are "Legit", let's talk.

  • Product Marketing Manager

    1 month ago

    Boston, Massachusetts, United States Henry Schein Full time

    Job SummaryThe Sr Product Marketing Manager is responsible for driving product marketing strategies that align the sales and marketing teams to the overall product goals and objectives of the Patient Relationship Management (PRM) and Patient Demand Generation (PDG).Key ResponsibilitiesCraft, initiate and lead go-to-market strategy for all PRM and PDG...

  • Product Marketing Manager

    4 weeks ago

    Boston, Massachusetts, United States Parallel Fluidics Full time

    We are seeking a skilled Product Marketing Manager to join our team at Parallel Fluidics. In this role, you will work closely with the founding team to develop and execute the company's go-to-market strategy.Key Responsibilities:Develop and execute the company's go-to-market strategy in collaboration with the founding team.Conceptualize, plan, and manage...

  • Product Marketing Manager

    2 months ago

    Boston, United States Best Buy Health Full time

    As the Product Marketing Manager, you will drive go-to-market strategy and execution within the US health system market. We are looking for someone who can dig into buyer pain points, the competitive landscape, and market trends to help craft compelling positioning, messaging, and communication strategies for all stages of the sales/marketing funnel. What...

  • Product Marketing Manager

    1 month ago

    Boston, United States Legit Security Full time

    Legit Security is a cybersecurity company delivering an application security posture management (ASPM) platform that enables secure application delivery. In 2023, Legit closed a $40 million series B round and was named to the prestigious Fortune Cyber 60 list. We already count Google, AIG, Freddie Mac, KraftHeinz and the NYSE, among others, as customers –...

  • Product Marketing Manager

    2 weeks ago

    boston, United States Profitero Full time

    Product Marketing ManagerLocation: Hybrid - Boston office required 3 days/ week About the role:As the Product Marketing Manager you will own product messaging, positioning, sales enablement, case study development and competitive intelligence for your line of products. You will also serve as the glue between the product teams, sales/account management and...

  • Product Marketing Manager

    3 weeks ago

    boston, United States Profitero Full time

    Product Marketing ManagerLocation: Hybrid - Boston office required 3 days/ week About the role:As the Product Marketing Manager you will own product messaging, positioning, sales enablement, case study development and competitive intelligence for your line of products. You will also serve as the glue between the product teams, sales/account management and...

  • Product Marketing Manager

    3 weeks ago

    Boston, United States Profitero Full time

    Product Marketing ManagerLocation: Hybrid - Boston office required 3 days/ week About the role:As the Product Marketing Manager you will own product messaging, positioning, sales enablement, case study development and competitive intelligence for your line of products. You will also serve as the glue between the product teams, sales/account management and...

  • Senior Product Marketing Manager

    4 days ago

    Boston, United States PathAI Full time

    QualificationsThe ideal candidate is someone who has product management and/or product marketing experience, and comfortable leaning into downstream execution in support of the sales teamBachelor's degree in business administration, marketing, communications, or a related field with 5+ years of experience in brand management or product marketing; or MBA with...

  • Product & Partner Marketing Manager

    2 weeks ago

    boston, United States Sungage Financial Full time

    Sungage Financial revolutionized the residential solar industry by offering the most consumer-friendly approach to making solar projects affordable. We are looking to build our brand and get more people going solar than ever before.The Product & Partner Marketing Manager is responsible for first, the execution of marketing strategies that drive awareness,...

  • Product & Partner Marketing Manager

    3 weeks ago

    boston, United States Sungage Financial Full time

    Sungage Financial revolutionized the residential solar industry by offering the most consumer-friendly approach to making solar projects affordable. We are looking to build our brand and get more people going solar than ever before.The Product & Partner Marketing Manager is responsible for first, the execution of marketing strategies that drive awareness,...

  • Product & Partner Marketing Manager

    3 weeks ago

    Boston, United States Sungage Financial Full time

    Sungage Financial revolutionized the residential solar industry by offering the most consumer-friendly approach to making solar projects affordable. We are looking to build our brand and get more people going solar than ever before.The Product & Partner Marketing Manager is responsible for first, the execution of marketing strategies that drive awareness,...

  • Product Marketing Manager

    4 weeks ago

    boston, United States RapidWorks Full time

     Product Marketing Manager / Sr Manager About RapidWorks RapidWorks is the leading construction SaaS solution for resource planning for heavy equipment subcontractors in the $1.8 trillion construction industry. With headquarters in the US, and customers across 3 continents, RapidWorks helps hundreds of subcontractors transform their businesses by...

  • Product Marketing Manager

    4 weeks ago

    Boston, United States RapidWorks Full time

     Product Marketing Manager / Sr Manager About RapidWorks RapidWorks is the leading construction SaaS solution for resource planning for heavy equipment subcontractors in the $1.8 trillion construction industry. With headquarters in the US, and customers across 3 continents, RapidWorks helps hundreds of subcontractors transform their businesses by...

  • Entry Level Marketing Coordinator

    2 weeks ago

    Boston, United States Amour Marketing Full time

    What You Will Do: As a Marketing Coordinator, your primary responsibility is to execute marketing initiatives and provide daily support to the marketing management team. Daily activities include identifying consumer trends and solutions, implementing marketing programs to increase consumer exposure, and keeping detailed records of all potential customer...

  • Senior Product Marketing Manager

    4 days ago

    Boston, United States Snyk Ltd. Full time

    Our OpportunityThe Senior Product Marketing Manager will join a growing team of Product Marketers and a cross-functional group of product, engineering, design, sales, and customer success managers driven to build and execute positioning, messaging, and GTM strategies that drive customer engagement and long-term revenue growth.From go-to-market strategy for...

  • Senior Product Marketing Manager

    4 weeks ago

    Boston, United States Snyk Ltd. Full time

    Our Opportunity The Senior Product Marketing Manager will join a growing team of Product Marketers and a cross-functional group of product, engineering, design, sales, and customer success managers driven to build and execute positioning, messaging, and GTM strategies that drive customer engagement and long-term revenue growth. From go-to-market strategy for...

  • Sales And Marketing Representative

    7 months ago

    Boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Sales And Marketing Representative

    1 month ago

    boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Sales And Marketing Representative

    2 months ago

    boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Product Marketing Manager, Travel

    4 weeks ago

    Boston, Massachusetts, United States TravelPerk Full time

    About the RoleWe're seeking a seasoned Product Marketing Manager to join our team at TravelPerk, a leading all-in-one travel management platform. As a Product Marketing Manager, you will play a critical role in capturing insights on customers, market trends, and competition at a local level to inform both revenue and product development opportunities.Key...