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Head of Content Marketing

1 month ago

Washington, United States Nexford University Full time

Head of Content Marketing - Job Description

Position Title: Head of Content Marketing
Location: 100% Remote- USA
Salary: DOE
Contract Type: Permanent, full-time
Reporting To: Chief Revenue Officer
Start Date: Preferably as soon as possible

Don't Apply If You Are:

  1. A marketing generalist; we need someone with a niche specialism in branding and content, capable of taking our content to the next level with a portfolio that proves their expertise.
  2. A paid advertising specialist; we need a solid content strategist with a creative and proven knack for organic campaigns, web content that converts, and storytelling that resonates.
  3. A number cruncher; while understanding data is important, we need a creative visionary who can see beyond the numbers and bring our content to life in unique and engaging ways.

Why You Will Love This Role:

You are a creative expert who excels in crafting world-class content. We need someone fearless in their creativity, ready to break into new markets, and passionate about owning the entire content experience. Your mission is to build distinctive, modern, and credible global university content that stands out from the crowd and resonates deeply with our audience. This is a unique opportunity to leave your mark and drive real impact.

What You’ll Be Owning:

  1. Develop and Implement Content Vision: Create and execute a bold and innovative content strategy that sets Nexford apart in the education sector.
  2. Lead and Mentor a Creative Team: Build and inspire a team of branding and content experts. Foster a culture of creativity and accountability.
  3. Ensure Cohesive Content Identity: Contribute to and manage the creation of all content marketing activities, maintaining a consistent and strong content identity across all platforms.
  4. Drive Community Engagement: Innovate and implement strategies to build a vibrant global community around the Nexford content. Leverage social media and other platforms to create meaningful connections with our audience.

Skills and Qualifications:

  1. Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
  2. Proven expertise in creating and executing bold, innovative content strategies that set organizations apart in competitive markets.
  3. Experience in building, leading, and inspiring a team of branding and content professionals to achieve exceptional results.
  4. Extensive background in developing multi-channel content marketing campaigns that drive customer engagement and content loyalty.
  5. Track record of success in both US and international markets, adapting strategies to diverse cultural contexts.

Why Nexford University:

Join a forward-thinking team dedicated to reshaping education. This is your chance to bring positive social impact to a global audience. At Nexford, you'll thrive in an innovative and flexible work environment. We offer a competitive salary, performance-based bonuses, stock options, professional development opportunities, and more.

Interested in finding out more about us? Visit www.nexford.edu for more information and join our mission

Ready to Transform Education? Apply Now

For the full job description, click here.

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