Content Marketing Lead

4 weeks ago

Washington, United States Ørsted Full time

Join us in this role where you’ll work closely with subject matter experts across the business to write high-quality and informative content that reflects the Ørsted brand’s tone of voice and style.

Welcome to Corporate Affairs
You’ll be part of Branding, Marketing & Sustainability where you, together with your colleagues, will work closely to produce brand content that engages our target audiences, boosts brand awareness, and supports our business objectives. As a team, we are creative thinkers who are passionate about continuous learning and enhancing our capabilities. We encourage an inclusive, enthusiastic, collaborative and flexible culture.

You’ll play an important role in:

  1. writing and editing high-quality content that reflects Ørsted’s tone of voice, messaging, and values
  2. collaborating with designers to produce, curate and optimize engaging brand and marketing collateral including promotional materials, web content, and advertising copy
  3. assisting the marketing team in identifying content opportunities that support project and market development
  4. maintaining a core messaging document in close collaboration with the Communications team to ensure messaging consistency across the business
  5. reviewing and updating existing content to maintain accuracy across all channels
  6. integrating SEO keywords into copy for web and writing metadata (e.g., meta titles, OG text, alt tags) for our market and project sites.

To succeed in the role, you:

  1. excel at long-form and technical writing, and easily apply analytical thinking to strategic, fact-based writing
  2. have advanced understanding of editorial best practice with the ability to optimize content for brand alignment, SEO, readability, and engagement
  3. have strong project management skills, prioritize tasks, and meet deadlines in a fast-paced environment
  4. can effectively and professionally communicate with a range of internal stakeholders and departments to ensure business needs are met with creative, thoughtful solutions
  5. are a creative and strategic thinker with strong problem-solving and organizational skills
  6. stay updated on industry trends and integrating innovative practices into content plans

Join a global leader in renewable energy
Ørsted is a growing green energy major and global leader in climate action. With us you’ll play a part in driving change towards a green energy future. You’ll grow your talent in a fast-paced and high-growth industry where you have plenty of opportunities to learn and develop through challenging assignments and industry-leading experts. Here, you can perform in a friendly work environment based on trust, respect, and collaboration.

Shape the future with us
Send your application to us as soon as possible. We’ll be conducting interviews on a continuous basis and reserve the right to take down the advert when we’ve found the right candidate.

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