Senior director, field marketing

2 months ago

San Francisco, United States writer.com Full time

About Writer

Writer is the full-stack generative AI platform delivering transformative ROI for the world’s leading enterprises. Named one of the top 50 companies in AI by Forbes, Writer empowers hundreds of customers like Accenture, Intuit, L’Oreal, and Vanguard to transform the way they work.

Our all-in-one solution makes it easy to deploy customized AI apps and workflows that accelerate growth, increase productivity, and ensure compliance. Designed to provide enterprise-grade accuracy, security, and efficiency, Writer’s suite of development tools is supported by Palmyra – Writer’s state-of-the-art family of LLMs – alongside our industry-leading graph-based RAG and customizable AI guardrails.

Founded in 2020 with offices in San Francisco, New York City, and London, Writer is backed by strategic investors, including ICONIQ Growth, Insight Partners, WndrCo, Balderton Capital, and Aspect Ventures.

Our team of over 200 employees thinks big and moves fast, and we’re looking for smart, hardworking builders and scalers to join us on our journey to create a better future of work.

About this role

Writer is seeking a Senior Director of Field Marketing to join our outstanding marketing team. This role is designed for a strategic leader who excels in partnering closely with sales in creating and executing innovative field marketing strategies that drive brand engagement and pipeline generation. The ideal candidate will have extensive experience in executing regional field marketing campaigns, with a proven track record of boosting pipeline and revenue.

Your responsibilities

  • Develop and implement a comprehensive field marketing strategy that aligns with the company’s overall marketing goals and business objectives.
  • Lead the planning, execution, and optimization of all field events, including regional conferences, experiences, and deal acceleration programs.
  • Partner with sales and collaborate with marketing teams to design field marketing programs that support sales objectives and increase market penetration.
  • Build, manage, and scale the field marketing team in line with sales growth.
  • Evaluate the effectiveness of field marketing campaigns, using data to inform future strategies and improve ROI.
  • Develop and manage the budget for field marketing, ensuring efficient allocation of resources.
  • Stay abreast of industry trends and best practices in field marketing to keep our strategies ahead of the curve.
  • Build and maintain relationships with external partners, sponsors, and vendors to enhance event experiences and outcomes.

Is this you?

  • Minimum of 8 years’ experience in marketing, with a significant focus on field and event marketing in a leadership role.
  • Demonstrated success in leading field marketing strategies and executing regional events.
  • Strong project management skills, with the ability to lead multiple projects under tight deadlines.
  • Excellent communication and interpersonal skills, capable of working effectively with cross-functional teams and external partners.
  • Proficient in using event management tools and CRM software.

Preferred Skills:

  • Experience in a specific industry, e.g., technology, healthcare sector.
  • Creative and strategic thinker with a passion for event innovation.
  • Strong leadership skills with experience managing and inspiring a team.

Benefits & perks

  • Generous PTO, plus company holidays.
  • Medical, dental, and vision coverage for you and your family.
  • Paid parental leave for all parents (12 weeks).
  • Fertility and family planning support.
  • Early-detection cancer testing through Galleri.
  • Flexible spending account and dependent FSA options.
  • Health savings account for eligible plans with company contribution.
  • Annual work-life stipends for home office setup, cell phone, internet, wellness, and learning and development.
  • Company-wide off-sites and team off-sites.
  • Competitive compensation, company stock options, and 401k.

Writer is an equal-opportunity employer and is committed to diversity. We don't make hiring or employment decisions based on race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other basis protected by applicable local, state or federal law. Under the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

By submitting your application on the application page, you acknowledge and agree to Writer's Global Candidate Privacy Notice.

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