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Vice President of Marketing
9 hours ago
Our premier health care client has an immediate opening in their Valencia, CA corporate office for a Vice President of Marketing. The Vice President of Marketing will be responsible for all corporate marketing and product management activities, the analysis of existing marketing strategies, the design and implementation of new marketing strategies, building and enhancing corporate and product branding, creating a cohesive and coordinated brand strategy, and creating a communications strategy.
Job Description- Operations management of marketing team promoting corporate objectives for all products and services.
- Management of the strategic planning process.
- Building and enhancing corporate and product branding.
- Oversee all corporate communication channels including print and internet media.
- Lead the planning and execution of teams charged with driving the strategic planning, project management and seamless execution of integrated marketing and communication strategies.
- Ensure overall strategies are communicated to and implemented across the corporation in a consistent way that reflects the brand.
- Provide leadership to market development through geographic expansion and market penetration with current products and services.
- Manage statistics, analytics, innovation and process improvement initiatives to impact success.
- Monitor and control outcome of strategic marketing plan and department budget, adjusting plan based on successes, failures, and changes in the external environment.
- Bachelor’s Degree required, MBA preferred.
- 10+ years marketing experience with recent management level responsibility.
- Highly developed organizational, communication, planning and leadership skills.
- Excellent oral, written and presentation skills.
- Proven ability to set measurable goals and use sound decision making skills.
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