Senior Product Marketing Manager San Francisco
4 weeks ago
AppsFlyer is the global leader in mobile attribution and marketing analytics, helping businesses worldwide measure the impact of their marketing efforts and make better data-driven decisions. As a B2B SaaS martech company, AppsFlyer empowers thousands of brands and marketers to maximize ROI across their mobile marketing channels. Our cutting-edge solutions include mobile attribution, marketing analytics, and enterprise privacy solutions that help brands grow, while maintaining a deep commitment to consumer privacy.
We are seeking a world-class Senior Product Marketing Manager for North America to drive the regional execution of our global go-to-market strategy. This highly collaborative role will require you to develop and implement strategic regional marketing plans, lead product launches, and create compelling sales enablement materials that support AppsFlyer’s growth. You will partner closely with sales, customer success, and global marketing teams to activate these strategies, foster collaboration, and represent North America’s unique needs on a global scale.
What You'll Do:
- Regional Go-to-Market Strategy: Develop and execute go-to-market plans for key product launches, including securing beta customers, sharing customer success stories, and activating the region through webinars, roadshows, and regional presentations (e.g., regional launch of CTV measurement solutions).
- Product Launch Activation: Plan and execute product launch campaigns in the region, identifying beta clients, developing regional narratives, and managing the rollout across various channels.
- Sales Enablement Assets: Write sales asset requirement profiles to address specific personas and segments (e.g., mockup infographics for retailers, one-sheeters on product integrations). Independently create or customize sales materials using existing templates to support regional pitches (e.g., tailored pitch decks for specific clients).
- Solution-Selling Presentations: Identify relevant topics and build engaging presentations for regional trade shows, events, and webinars that highlight AppsFlyer’s product capabilities.
- Case Studies & Success Stories: Identify product use cases from leading brands and develop compelling case studies or video content.
- Customer Marketing: Be a partner to our regional Customer Success Managers to support Quarterly Business Reviews (QBRs), Customer Advisory Boards (CABs), and other engagement initiatives.
- Cross-Functional Collaboration: Work closely with global teams to localize initiatives for North America, while building strong relationships with sales, product, and customer success. Ensure strong alignment with AppsFlyer’s global marketing strategy while being proactive in addressing local market needs.
What You Have:
- 7+ years experience in Product Marketing for B2B SaaS, specifically in MarTech or relevant adjacent industries.
- Proven experience in go-to-market planning, product launch execution, and creating compelling sales enablement content.
- Strong communication and storytelling skills, with the ability to craft clear and compelling messages that resonate with both technical and non-technical audiences.
- Demonstrated ability to work cross-functionally and influence multiple stakeholders without direct authority.
- Experience managing complex projects with multiple stakeholders, with strong organizational and project management skills.
- Ability to thrive in a fast-paced, dynamic environment with a collaborative, humble, and solutions-oriented mindset.
- Deep understanding of the mobile app ecosystem and familiarity with attribution, measurement, and marketing analytics solutions is a strong plus.
For our US-based candidates, the expected On Target Earnings (OTE) are between $160,000 and $200,000 (including bonus or commission). The offer varies on many factors including market location, job-related knowledge, skills, experience, interview results, references, etc.
As a global company operating from 25 offices across 19 countries, we reflect the human mosaic of the diverse and multicultural world in which we live. We ensure equal opportunities for all of our employees and promote the recruitment of diverse talents to our global teams without consideration of race, gender, culture, or sexual orientation. We value and encourage curiosity, diversity, and innovation from all our employees, customers, and partners.
#J-18808-Ljbffr-
Executive Assistant
4 weeks ago
San Francisco, California, United States San Francisco SPCA Full timeAbout the Role:The San Francisco SPCA is seeking a highly skilled and experienced Executive Assistant to provide administrative support to our Senior Executive Team. This is a unique opportunity to join a well-established nonprofit organization and contribute to our mission of providing care and protection to animals in need.Key Responsibilities:Coordinate...
-
Marketing Manager
2 weeks ago
San Francisco, United States San Francisco Health Plan Full timeThe Marketing & Communications team serves as the internal advertising agency for San Francisco Health Plan. We‘re excited to welcome a new Marketing Manager to our team.Reporting to the Director of Marketing, the Marketing Manager plays a key role in launching our D-SNP program. You will develop and execute comprehensive marketing strategies across...
-
Marketing Manager
7 days ago
San Francisco, United States San Francisco Health Plan Full timeThe Marketing & Communications team serves as the internal advertising agency for San Francisco Health Plan. We‘re excited to welcome a new Marketing Manager to our team.Reporting to the Director of Marketing, the Marketing Manager plays a key role in launching our D-SNP program. You will develop and execute comprehensive marketing strategies across...
-
Senior Marketing and Communications Director
1 month ago
San Francisco, California, United States San Francisco Symphony Full timeJob SummaryThe San Francisco Symphony is seeking a highly skilled and experienced Chief Marketing and Communications Officer to lead the organization's customer-facing and earned revenue-generating activities. This key role will be responsible for developing and implementing strategic marketing and communications plans to engage a broad audience and maximize...
-
San Francisco, California, United States Tbwa ChiatDay Inc Full timeAt Postman, we're seeking a seasoned product marketing professional to drive the growth of our enterprise solutions. As a Senior Product Marketing Manager, you'll be responsible for developing and executing go-to-market strategies that showcase the value of our API platform to key buyer personas.Key responsibilities include creating impactful onboarding...
-
Customer Success Manager
2 months ago
San Francisco, United States San Francisco Chronicle Full timeJob Description Customer Success Manager At Hearst Bay Area, we specialize in providing exceptional marketing services and solutions to businesses at scale; from small local businesses to large regional brands. We support these brands’ marketing efforts utilizing Hearst Corporation's extensive media resources. Our portfolio includes video studios, TV...
-
Senior Marketing Manager
2 months ago
San Francisco, United States Lakera Full timeJoin Lakera AI, where we are pioneering the future of secure artificial intelligence. As a Senior Marketing Manager, you’ll have the exciting opportunity to build and shape our marketing strategy, driving awareness and positioning our cutting-edge AI solutions in an increasingly adversarial world. Our mission is to securely accelerate AI innovation, and we...
-
Senior Marketing Manager
1 month ago
San Francisco, United States Lakera Full timeJoin Lakera AI, where we are pioneering the future of secure artificial intelligence. As a Senior Marketing Manager, you’ll have the exciting opportunity to build and shape our marketing strategy, driving awareness and positioning our cutting-edge AI solutions in an increasingly adversarial world.Our mission is to securely accelerate AI innovation, and we...
-
Senior Marketing Manager
2 months ago
San Francisco, United States Lakera Inc Full timeJoin Lakera AI, where we are pioneering the future of secure artificial intelligence. As a Senior Marketing Manager, you’ll have the exciting opportunity to build and shape our marketing strategy, driving awareness and positioning our cutting-edge AI solutions in an increasingly adversarial world.Our mission is to securely accelerate AI innovation, and we...
-
san francisco, United States Bank of San Francisco Full timeAre you looking to support a fast-growing, fast-paced, client-oriented boutique bank with opportunity to learn and grow? Bank of San Francisco is seeking a temporary Sr. Commercial Loan Servicing Specialist for 3+ months to take ownership of implementing complex transactions onto the servicing platform. The ideal candidate must be able to analyze complex...
-
Sales and Marketing Director
4 days ago
San Francisco, United States Elder Care Alliance Full timeSales and Marketing Director - San Francisco Minimum Requirements Bachelor degree in business, marketing, or related field required Minimum five years sales and marketing experience, with successful track record in identifying and building local relationships to drive business Demonstrated sales experience in senior living, hotel/ hospitality, or related...
-
San Francisco Youth Program Enrichment Leader
4 weeks ago
San Francisco, California, United States YMCA of San Francisco Full time**Company Overview**The YMCA of San Francisco is a community-driven organization dedicated to helping youth develop and strengthen their academic, physical, and social skills. Our After School Program at Starr King Elementary School provides a safe and supportive environment for students to learn and grow.**Salary**The salary for this position ranges from...
-
San Francisco, United States Tbwa ChiatDay Inc Full timeSenior Product Marketing Manager, PartnershipsWho Are We?Postman is the world’s leading API collaboration platform, used by more than 35 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and...
-
Sales and Marketing Director
1 week ago
San Francisco, United States Elder Care Alliance Full timeSales and Marketing Director - San FranciscoMinimum RequirementsBachelor degree in business, marketing, or related field requiredMinimum five years sales and marketing experience, with successful track record in identifying and building local relationships to drive businessDemonstrated sales experience in senior living, hotel/ hospitality, or related...
-
Customer Success Manager
4 weeks ago
San Francisco, California, United States San Francisco Chronicle Full timeJob Title: Customer Success ManagerAbout the Role:We are seeking a highly skilled Customer Success Manager to join our team at the San Francisco Chronicle. As a key member of our marketing team, you will be responsible for delivering exceptional customer experiences and driving business growth through integrated marketing solutions.Key...
-
San Francisco Office Manager
4 weeks ago
San Francisco, United States Truework Full timeTruework is on a mission to create trust in every financial transaction. Our core product, Truework Income, provides access to crucial employment and income information needed for mortgage loans, apartment rentals, background checks and the like. We are disrupting a $5B+ industry, previously controlled by legacy credit agencies, with a better product and...
-
San Francisco, United States Tbwa ChiatDay Inc Full timePostman is the world’s leading API platform, used by more than 30 million developers and 500,000 organizations, including 98% of the Fortune 500. Postman is helping developers and professionals across the globe build the API-first world by simplifying each step of the API lifecycle and streamlining collaboration—enabling users to create better APIs,...
-
Senior Product Marketing Manager
1 week ago
San Francisco, United States Tbwa ChiatDay Inc Full timeAbout CheckrCheckr builds people infrastructure for the future of work. We've designed a faster—and fairer—way to screen job seekers. Established in 2014, Checkr puts modern technology powered by machine learning in the hands of hiring teams, helping to hire great new people with an experience that’s fast, smooth, and safe. Checkr has over 100,000...
-
San Francisco, California, United States City and County of San Francisco Full timeProgram OverviewJoin the San Francisco Public Utilities Commission (SFPUC) as a student intern and gain hands-on experience in engineering and architecture disciplines. The SFPUC is a leading utility organization providing high-quality water, power, and wastewater services to the San Francisco Bay Area.Job SummaryAs a student intern, you will assist...
-
Vice President Marketing
2 weeks ago
San Francisco, United States Scale Up Search Full timeJob Title: Vice President of MarketingLocation: San Francisco, CA (Hybrid)Reports To: CEO/FounderJob Type: Full-TimeSalary: Competitive, based on experienceIndustry: Spirits (Tequila)Company Overview:I am working with a fast-growing, premium Tequila brand with roots in tradition and a bold vision for the future. As they continue to expand, we’re looking...
