Digital Social Media Specialist

3 weeks ago


Rehoboth Beach, United States Schell Brothers LLC Full time
Job DescriptionJob DescriptionDescription:

Schell Brothers’ mission is to bring happiness to ourselves and our homeowners by not only creating exceptional homes and communities but also providing an extraordinary home buying experience. Our employees are passionate about their jobs and believe in happiness, positivity and collaborating with others. We are seeking a part-time digital social media specialist to join our team as we continue to grow in the residential construction industry.


The digital social media specialist will be responsible for monitoring trending hashtags and topics while finding unique ways to integrate them into the brand. This position will also track whether or not social marketing efforts have been successful through goal setting and various online analytical tools. Other job duties include:


• Ability to develop and implement a company social media strategy

• Ability to monitor online activity across departments and geographical areas to ensure anyone using the company’s online tools is following established guidelines and best-practice rules

• Encourage greater social media participation

• Identify opportunities to influence public perception through audience engagement and publicly speaking about the brand’s social media strategy




Requirements:
  • 2+ years experience as a social media specialist or similar position
  • Experience with Adobe Creative Suite
  • Excellent knowledge of social media platforms including Instagram, Pinterest, LinkedIn, Youtube, Twitter and Facebook
  • Understanding of social media KPIs and web traffic metrics


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