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Business Systems Administrator
4 months ago
PURPOSE:
- Build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
- Further develop and implement strategies to enhance intranet site and other means necessary to improve company and community communication
- Provide support to staff in IT equipment use with vendors.
JOB RESPONSIBILITIES:
Administrative Team Support
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
- Prepare materials for CEO, Board Meetings, and Admin teams as requested.
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
- Deploy successful marketing campaigns and own their implementation from ideation to execution.
- Build strategic relationships and partner with key industry players, agencies, and vendors.
- Compile and format monthly and annual data for executive review as requested.
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
- Creating, tracking, and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity.
Information Management
- Analyze consumer behavior and adjust email and advertising campaigns accordingly.
- Provide support to Administrative Team during review of policies and procedures, forms, or other materials used throughout the agency.
- Respond to inquiries regarding staff, agency, programs, or services by accessing appropriate resources.
Sycamore Services Team
- Champion organizational mission, vision, and philosophies.
- Maintain confidentiality of personnel and consumer information and records.
- Respond to staff inquiries by providing information or appropriate resources.
- Perform other duties as assigned.
JOB REQUIREMENTS:
Education/ Certifications:
Bachelor’s degree in related field and/or extensive experience with marketing, business systems, and advertising.
Up to date with the latest trends and best practices in online marketing and measurement.
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets.
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate, and motivate.
Knowledge:
Knowledge of Windows products preferred.
Up to date with the latest trends and best practices in online marketing and measurement.
Strong working knowledge of word processing, database, and spreadsheet software.
Think critically about issues that arise in the workplace while maintaining an optimistic outlook on the challenges ahead.
Skills/ Abilities:
Excellent writing and communication skills
Good interpersonal skills
Should possess excellent organization and facilitation skills
Ability to be flexible, responsible and a team player
Multi-task oriented