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Marketing Manager

3 months ago

Bettendorf, United States Iron Tee Golf Full time
Job DescriptionJob DescriptionDescription:

Overview:

Iron Tee, a dynamic high-tech arcade and golf entertainment venue, is seeking a highly motivated and experienced Marketing Manager to join our team. As a Marketing Manager, you will be responsible for developing and executing marketing strategies that drive brand awareness, engagement, and revenue growth.


Responsibilities:

  • Market research — Performing research to develop a go-to-market strategy that’s unique to the region.
  • Relationship building — Generating relationships with local contacts and working alongside department leads to leverage those relationships and generate business.
  • Competitive analysis — Understanding and developing a local strategy for gaining market share against competitors.
  • Reporting — Tracking KPIs and success rates of the go-to-market strategies and marketing efforts and reporting on trends. Periodically present reports to ownership and team members, detailing outcomes, project advancement, and financial insight.
  • Marketing innovation — Working with department heads on new ideas and execution of existing strategies for brand awareness, conversion, and increasing lifetime value.
  • Project management — Working alongside external resources (agencies, vendors, etc.) as needed to ensure alignment and to manage project deadlines.
  • Sponsorships – Design and assemble comprehensive sponsorship decks to effectively showcase offerings and opportunities to prospective sponsors. Spearhead the identification, negotiation, and securing of sponsorship opportunities, ensuring alignment brand values.
  • Advertising Campaigns – Craft and oversee advertising campaigns tailored to resonate with our target demographics, ensuring tangible ROI.
  • Events – Planning and executing local to generate awareness and collect leads.
  • Collaborate closely with ownership and team members to effectively integrate sponsors into our events, ensuring optimal visibility and engagement. Develop strategies to generate leads for events and banquets, reaching out to potential clientele and highlighting distinctive offerings.
  • Social Media - Initiate social media marketing strategy and content marketing.
Requirements:


  • Bachelor’s degree in Marketing, Communications, Sales or related field preferred
  • 3-5 years of relatable hands-on experience preferred
  • Prior experience with Canva and WordPress preferred
  • Keen eye for trends and opportunities
  • Strong project management experience
  • Creative problem-solver with a track record for pitching, planning, and executing to new ideas
  • A highly engaging, extroverted, and professional personality — someone who is excited to meet new people and create relationships
  • A skilled communicator who can eloquently tell our brand story and allow for open communication across departments, external entities, and others
  • Detail-oriented with strong organization and time management skills
  • Proficiency in Microsoft Office
  • Must always thrive in a collaborative teamwork environment and maintain a positive attitude
  • Attention to detail, strong organizational and time management skills, and ability to follow through with all tasks


  • 401(k)
  • 401(k) matching
  • Health Insurance
  • Health savings account
  • Dental/Vision Insurance
  • Life Insurance
  • Paid time off

Iron Tee is dedicated to equal opportunity and preventing discrimination and harassment, including sexual misconduct, based on legally protected diversity characteristics (such as race, color, religion, national origin, sex, age, disability, sexual orientation, gender identity or expression, family status, citizenship, genetic information, and veteran status) in its hiring processes and employment decisions. Iron Tee also takes measures to prevent retaliation and promote a respectful, equitable, and inclusive environment for Guests, Associates, business partners, vendors, and the communities we serve.