Performance Marketing Copywriter

3 weeks ago

Milwaukee, United States Wantable Full time
Job DescriptionJob Description

Salary/Exempt

Mission:

Write compelling performance-driven copy that is rooted in direct response best practices, SELLS and is on brand.

Job Description:

As our Performance Marketing Copywriter, you'll be at the forefront of our data-driven, results-oriented approach. You’ll craft compelling copy that converts, constantly innovating and adapting based on real-time strategic feedback.

  • Partner closely with the Creative Director and Content Director to write and optimize copy across digital channels.
  • Develop high-converting copy across multiple platforms, fusing creative and content direction with data insights to deliver impactful, conversion-focused copy at every customer touchpoint.
  • Attend project kick-offs, digest and apply content direction and content strategies, paying close attention to creative and marketing objectives to fulfill cross-functional copy requests.
  • Collaborate with cross-functional stakeholders to align creative vision with analytical goals.
  • Navigate both upper funnel and lower funnel content strategies, ensuring your writing reflects the brands strategic objectives and resonates effectively with audience segments.
  • Continuously analyze copy performance and prep copy deliverables with relevant performance insights
  • Identify opportunities to refine messaging based on customer feedback.
  • Partner with the design team to ensure copy is correctly flowed into design and find integrated visual/copy solutions.
  • Contribute innovative ideas to copy test plans, pitching iterations on proven tactics and bold new approaches.
  • Execute clean, detail-oriented, top-quality copy that aligns with channel best practices and meets brand quality standards.
  • Take ownership of deadlines and follow project schedules and updates.
  • Proofread and edit copy to maintain accuracy, consistency, and adherence to our brand guidelines, and is culturally appropriate, while upholding a high standard of grammar, spelling, and punctuation.
  • Track and manage copy performance for reporting.
  • Stay current on fashion industry trends, cultural trends, social trends and language trends—while staying up-to-date on market competitors to ensure copy enforces Wantable’s distinct brand positioning.
  • Participate in brainstorming, concept development and creative execution.
  • Proofread and edit copy to maintain accuracy, consistency, and adherence to our brand guidelines, and is culturally appropriate, while upholding a high standard of grammar, spelling, and punctuation.

Other Duties: Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

Requirements

Skills / Qualifications:

  • Creative and strategic thinker, able to translate content direction into high-quality performance copy
  • Data-driven and results oriented Have an insatiable curiosity that drives you to constantly ask questions, seek results and get intimately familiar with how to get and read results for yourself to help elevate your work.
  • You have a passion for and deep understanding of the fashion retail industry and bring that expertise through in all of your writing.
  • Thrive in a fast-paced digital environment and take pride in seeing the impact generated by your writing-in email subject lines, paid social posts, and more.
  • Understands how to navigate changing priorities.
  • Have the ability to give and take creative feedback and constructive criticism.
  • Are naturally curious and passionate about the brand and storytelling journey and desire to work within a cross-functional team to deliver an amazing product.
  • Efficient and able to produce significant output with minimum wasted effort.
  • Self-motivated, detail-oriented, meticulous, and high organizational skills.
  • Attention to detail: doesn’t let important detail slip through the cracks and doesn’t let non-essential information derail a project.
  • Keeps and fulfills commitments - verbal and written agreements.
  • Creative problem-solving skills with a “can-do” attitude.
  • 2+ years of strong work experience in a creative agency – digital ad copy experience is a must.
  • A strong digital portfolio with relevant copy experience is a must.
  • Bachelor’s degree or equivalent job experience.

Benefits

Wantable team members enjoy free food, coffee, and drink in our HQ's beautiful Wantable Cafe. We have a laid-back, casual environment in our state-of-the-art HQ. We offer flexible schedules, paid parental leave (mothers AND fathers), and a private room for nursing mothers. Even more exciting: paid vacation and seven paid holidays per year, plus a 50% discount on all merchandise. You’ll be eligible for the discount on your first day. Important, but maybe less thrilling: we offer medical (traditional and high deductible), dental, and vision insurance, as well as a 401K (both pre-tax and Roth options with a company match).

  • Direct Response Copywriter

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalary/Exempt/On-SiteMission: As a Digital Copywriter with a keen fashion sense, you will develop high-impact, performance-driven copy across all digital platforms. You will spearhead the copywriting process, adeptly balancing strategy and execution, and enhancing productivity with AI tools.Job DescriptionThis role focuses on...

  • Performance Marketing Specialist

    4 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalary/Exempt/HybridMISSION: Grow new customer acquisition at the lowest cost per customer acquisition (CAC) by focusing on high-value customer strategies that support the overall business goals and objectives.Job Description:As a Performance Marketing Specialist, you will be responsible for driving customer acquisition and...

  • Performance Marketing Specialist

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-siteMISSION: Grow new customer acquisition at the lowest cost per customer acquisition (CAC) by focusing on high-value customer strategies that support the overall business goals and objectives.Job Description:As a Performance Marketing Specialist, you will be responsible for driving customer acquisition and...

  • Performance Marketing Specialist

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-siteMISSION: Grow new customer acquisition at the lowest cost per customer acquisition (CAC) by focusing on high-value customer strategies that support the overall business goals and objectives.Job Description:As a Performance Marketing Specialist, you will be responsible for driving customer acquisition and...

  • Marketing Director

    1 week ago

    Milwaukee, United States Edgeless Beauty Group Full time

    Edgeless Beauty Group is seeking a dynamic and experienced Marketing Director to lead our marketing team. As a Marketing Director, you will oversee multiple aspects of marketing, including graphic design, team management, and active contribution to marketing campaigns. You will play a crucial role in shaping and executing our marketing strategies to drive...

  • Marketing Director

    3 months ago

    Milwaukee, United States Edgeless Beauty Group Full time

    Job DescriptionJob DescriptionSalary: Edgeless Beauty Group is seeking a dynamic and experienced Marketing Director to lead our marketing team. As a Marketing Director, you will oversee multiple aspects of marketing, including graphic design, team management, and active contribution to marketing campaigns. You will play a crucial role in shaping and...

  • Head of Marketing Operations

    5 days ago

    Milwaukee, Wisconsin, United States Edgeless Beauty Group Full time

    Job OverviewSalary: Edgeless Beauty Group is in search of a passionate and seasoned Marketing Director to spearhead our marketing division. In this pivotal role, you will manage various facets of marketing, including visual design, team leadership, and active participation in marketing initiatives. Your contributions will be vital in crafting and executing...

  • Head of Marketing Operations

    5 days ago

    Milwaukee, Wisconsin, United States Edgeless Beauty Group Full time

    Job OverviewSalary: Edgeless Beauty Group is on the lookout for a skilled and innovative Marketing Director to spearhead our marketing initiatives. In this pivotal role, you will manage various facets of marketing, including visual design, team leadership, and active participation in promotional campaigns. Your expertise will be essential in crafting and...

  • Head of Marketing Operations

    1 week ago

    Milwaukee, Wisconsin, United States Edgeless Beauty Group Full time

    Position OverviewSalary: CompetitiveEdgeless Beauty Group is on the lookout for a skilled and innovative Marketing Director to spearhead our marketing initiatives. In this pivotal role, you will manage various facets of marketing, including visual design, team leadership, and direct involvement in promotional campaigns. Your expertise will be essential in...

  • Performance Marketing Manager

    2 months ago

    Milwaukee, United States Black Tourism Talent Full time

    www.blacktourismtalent.com - Black Tourism Talent News Contact Us Member Login Travel And Tourism Businesses - Get Listed Today Home Businesses Search Businesses Business Reviews Business by Category Talent Talent Results Home Jobs Performance Marketing Manager Posted 06/06/2024 Print Performance Marketing Manager Visit Milwaukee 648 N Plankinton Ave,...

  • Email Marketing Manager

    3 weeks ago

    Milwaukee, United States Extension, Inc Full time $42

    Job DescriptionJob DescriptionExtension is seeking an Email Marketing Manager for a contract opportunity in Milwaukee, WI.About Our ClientTrusted and well known leader in their industry that continues to grow year after year!They put their employees and customers at the heart of everything they do! Key Objectives / Role ResponsibilitiesPlan, develop,...

  • Email Marketing Manager

    3 weeks ago

    Milwaukee, United States Extension, Inc Full time $42

    Job DescriptionJob DescriptionExtension is seeking an Email Marketing Manager for a contract opportunity in Milwaukee, WI.About Our ClientTrusted and well known leader in their industry that continues to grow year after year!They put their employees and customers at the heart of everything they do! Key Objectives / Role ResponsibilitiesPlan, develop,...

  • Brand Marketing Assistant

    4 weeks ago

    Milwaukee, United States R&M Marketing Full time

    Job DescriptionJob DescriptionWe are searching for a motivated Brand Marketing Assistant to join our sales and promotional marketing department. The Brand Marketing Assistant will help exceed company and client goals by assisting the Marketing Manager with developing unique campaigns and programs to appeal to consumers and increase client revenue. We provide...

  • Sports-Minded Marketing Assistant

    2 weeks ago

    Milwaukee, United States R&M Marketing Full time

    Job DescriptionJob DescriptionWe are looking for a competitive, sports-minded individual with experience in the marketing and sales industry to fill an immediate opening for a Sports-Minded Marketing Assistant role. The right Sports-Minded Marketing Assistant will love the thrill of a challenge, the excitement of working in a team, and the drive of tackling...

  • Sports-Minded Marketing Assistant

    3 days ago

    Milwaukee, United States R&M Marketing Full time

    Job DescriptionJob DescriptionWe are looking for a competitive, sports-minded individual with experience in the marketing and sales industry to fill an immediate opening for a Sports-Minded Marketing Assistant role. The right Sports-Minded Marketing Assistant will love the thrill of a challenge, the excitement of working in a team, and the drive of tackling...

  • Director of Analytics

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-sitePlease note: Candidates should be local to WI or located in a neighboring state, where commute is reasonable. MISSION:As Wantable's Director of Analytics & Lifecycle Marketing, your role is to get customers to spend more with Wantable not less. The primary focus is to drive long-term value and...

  • Director of Analytics

    2 months ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalary/Exempt/HybridPlease note: Candidates should be local to WI or located in a neighboring state, where commute is reasonable. MISSION:As Wantable's Director of Analytics & Lifecycle Marketing, your role is to get customers to spend more with Wantable not less. The primary focus is to drive long-term value and retention,...

  • Director of Analytics

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-sitePlease note: Candidates should be local to WI or located in a neighboring state, where commute is reasonable. MISSION:As Wantable's Director of Analytics & Lifecycle Marketing, your role is to get customers to spend more with Wantable not less. The primary focus is to drive long-term value and...

  • Director of Analytics

    3 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-sitePlease note: Candidates should be local to WI or located in a neighboring state, where commute is reasonable. MISSION:As Wantable's Director of Analytics & Lifecycle Marketing, your role is to get customers to spend more with Wantable not less. The primary focus is to drive long-term value and...

  • Director of Lifecycle Marketing

    2 weeks ago

    Milwaukee, United States Wantable Full time

    Job DescriptionJob DescriptionSalaried/Exempt/On-sitePlease note: Candidates should be local to WI or located in a neighboring state, where frequent commute to our HQ is reasonable, i.e. Chicago, IL.MISSION:As Wantable's Director of Lifecycle Marketing & Customer Retention, your role is to get customers to spend more with Wantable not less. The primary...