Marketing Internship
1 week ago
MICHELIN CONNECTED FLEET powered by NexTraq is a Michelin Group Company, within its Services & Solutions division. We are a player in a high-growth, competitive technology industry. Following a period of transformation and repositioning, Michelin Connected Fleet has launched a growth strategy covering go-to-market, product, and a significant investment in talent.
We help B2B fleets operate in a profitable and sustainable way. We approach fleets by business needs, helping address their most important challenges, such as:
1. Cost control
2. Safety and compliance
3. Cargo and vehicle security
4. Monitoring of cargo
5. Productivity and on time delivery
Our offer delivers an IoT solution which enables customers to manage and optimize their entire fleet. The IoT solution includes a high-performance SaaS platform and a family of embedded devices which are installed in assets and vehicles to provide real-time telemetry data feeds.
Today, as part of the Michelin group, we have 800,000 connected vehicles across Europe, North America and Latin America. Our ambition is to be the #1 global fleet management business and, as such, we are expanding into new markets.
Position Summary:
PURPOSE:
Our North American Offer Development Team is growing, and we are looking for an insight driven and energetic Offer Development Intern.
- Support our Offer Development team in the development of new offers (both new to our market from and existing continual evolution
- Support the development of our offer by profiling customer use cases, laying out the evolutionary vision for that offer, and building argumentation to support the global quarterly planning decision making process.
- Contribute to the strategy and roadmap of how / when to achieve this vision, including resource requirements and commercial risks specifically representing the North American market.
- You will have the opportunity to understand our customers’ needs, contribute to new offer ideas, design specifications for differentiated technology solutions, and ensure the product’s viability in the marketplace.
Experience in the SaaS be advantageous for this candidate.
We are looking for strong candidates who are as comfortable thinking about the offer’s business case and market potential, as working with the technical teams on delivering a solution to market. This is a unique opportunity to individually contribute to the evolution of our offer in market.
KEY STAKEHOLDERS + CONTACTS :
- Business Segment Directors
- Global Product Development Teams (EU, LATAM)
- Deployment Director & Team,
- Segment Squads + Insight / MINT
Reports to Business Segment Director
Primary Responsibilities:
- SOLUTION DESIGN:
- Understanding the relevant markets, trends, competitors and customers through research and market studies.
- Propose go-to-market strategy and approach; identifying and bundling the appropriate solutions to deliver against clearly identified customer needs. (Using existing offers and defining new offers needed)
OFFER MANAGEMENT / DELIVERY & SQUAD PARTICIPATION:
- Work with the Global Product Development teams and with external partners on this product delivery, representing the potential and need for resource prioritization.
- Work closely with cross-functional colleagues to secure internal alignment for product roadmap.
- Collaborate with Sales on business development initiatives and continued value generation with the target companies.
Knowledge, Skills and Abilities Required:
KEY PROFESSIONAL / TECHNICAL SKILLS
- Strategy formulation and articulation
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